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46 articles for “Green positioning”
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Sustainability Driven Marketing in the Polymer Composites Sector: Green Positioning and Circular Economy Strategies
Abstract: Marketing strategies have progressively shifted toward sustainability, fundamentally transforming the polymer composites sector. Green positioning focuses on showcasing a product’s environmental advantages, whereas circular economy strategies emphasize reuse, recycling, and waste reduction. These approaches have gained considerable interest amid rising consumer demand for eco-conscious products and stricter environmental regulations. Sustainable polymer composites contribute to lower carbon emissions and improved resource management. Such materials are particularly valuable in sectors where ecological …
Published in Journal of Polymer & Composites · Vol. 14, Issue 3, 2026 · pp. 319–330 Read article
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Mystery of Grass milk: A Deeper Dive into Quality, Quantity and Economics of Grass-milk in Dairy Cows
Abstract: Consumers perceive ‘grass-fed milk’ as healthier than conventional ones since grass-fed milk contains higher levels of beneficial fatty acids and lower levels of omega-6. The study highlights the nutritional benefits of feeding green grass, in terms of quality, quantity, and farm economics emphasizing its specific influence on the fatty acid profile of milk, including enrichment of omega-3 fatty acids and conjugated linoleic acids. It also delves into the environmental benefits …
Published in International Journal of Nutritions · Vol. 2, Issue 2, 2025 Read article
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Green Pastures, Healthy Herd: The Intricate Interplay of Nutrition, Milk Yield, Reproduction, and Welfare in Dairy Cows
Abstract: The study explores the intricate interplay between green pastures, nutrition, milk yield, reproduction, and welfare in dairy cows, emphasizing the multifaceted benefits of pasture-based systems. Green grass serves as a natural, nutrient-rich feed source that supports optimal dairy cow performance by providing essential nutrients such as energy, proteins, vitamins, and minerals, which are crucial for high milk production. The natural grazing behavior associated with green pastures enhances rumen function, facilitating …
Published in Research & Reviews : Journal of Botany · Vol. 14, Issue 2, 2025 · pp. 51–66 Read article
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Evaluating the Performance of a Smart VCR System Using Python for Data Analysis Based on IoT
Abstract: Commercial buildings use a significant amount of electricity, with around 60% to 80% being attributed to the HVAC system. Implementing IoT and smart sensors can help reduce this consumption by 10% to 30%. To lower the electricity usage of air conditioners, a study has proposed an IoT-based smart VCR system with sensors, meters, gateway, and cloud computing modules. This system is designed to collect data and regulate the VCR system …
Published in Journal of Control & Instrumentation · Vol. 15, Issue 2, 2024 · pp. 7–23 Read article
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Consumer Behavior Trends Supporting Green Marketing
Abstract: Growing environmental concerns and the increasing emphasis on sustainability have significantly influenced consumer preferences, leading to a noticeable shift toward eco-friendly products and the emergence of green marketing as a key strategic approach for businesses. The study aims at evaluating consumer behavior trends based on the concept of green marketing, including environment awareness, attitudes of the consumers and how it influences consumer buying behavior and confidence in green marketing claims. …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 16, Issue 2, 2026 Read article
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Enhanced Efficiency in Electric Vehicles: Gyroscopic Sensor for Power Optimization
Abstract: This research focuses on the design and production of a smart electric vehicle that uses a controlled gyroscopic sensor and microcontroller to automatically transfer power from the internal system to the wheels and vice versa. The era of electric vehicles has only recently begun, but it will significantly expand the automobile industry to the point where modern fossil fuel vehicles will eventually become outdated. The fact that they are environmentally …
Published in International Journal of Optical Innovations & Research · Vol. 2, Issue 1, 2024 · pp. 32–40 Read article
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Green Human Resource Management: Awareness, Perception, and Its Impact on Employee Well-being and Work-Life Balance
Abstract: This study explores the growing significance of Green Human Resource Management (Green HRM) and its impact on employee well-being and work-life balance. As organizations face increasing pressure to adopt sustainable and environmentally responsible practices, Green HRM emerges as a strategic approach that aligns ecological objectives with human resource policies. The research aims to assess employee awareness and perception of Green HRM initiatives and how these perceptions influence their job satisfaction, …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 15, Issue 2, 2025 Read article
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Polymer Phase Change Materials: Innovations, Applications, and Future Directions
Abstract: Polymer-based phase change materials represent a significant advancement in energy storage and thermal management technologies due to their ability to absorb, store, and release heat during phase transitions. This article reviews recent innovations in polymer phase change materials, focusing on the synthesis, characterization, and performance enhancement techniques. The development of polymer composites with enhanced thermal conductivity, improved phase change enthalpy, and extended thermal cycling stability is discussed. Additionally, the integration …
Published in Journal of Refrigeration, Air conditioning, Heating and ventilation · Vol. 11, Issue 2, 2024 · pp. 1–7 Read article
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The Effect of Rare Earth (RE) Metal Doping of Zno, On Magnetic and Optical Properties of Zno Crystals Structure
Abstract: The magnetic and optical properties of magnetic semiconductors relays on the crystal structure, type and amount of dopant ions, and particle size. Then, the effect of rare earth metal (Dy, Eu, and La) doping on crystal structures, magnetic properties and optical properties are seen. It is revealed that the optical band gap of ZnO decrease down from 3.37eV up on doping with RE metals. Then, the Hamiltonian of the system …
Published in International Journal of Crystalline Materials · Vol. 2, Issue 2, 2025 · pp. 28–40 Read article
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Build for Tomorrow: Sustainable Materials for Smarter Cities
Abstract: Sustainable materials are revolutionizing urban development by reducing the carbon footprint of buildings, fostering climate-smart and resilient cities. Key examples include green concrete, which utilizes industrial waste and lowers greenhouse gas emissions, and recycled steel, which requires less energy than producing new steel. Cross-laminated timber (CLT) is also gaining popularity for its strength and renewability, offering a sustainable alternative to traditional building materials. Smart glass, which adjusts light transmission, based …
Published in Journal of Industrial Safety Engineering · Vol. 12, Issue 2, 2025 · pp. 1–10 Read article
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Comparative Analysis of Fermented Milk Prepared Using Natural Fermentation Starters
Abstract: Background: Fermented milk products are a staple of traditional diets and offer considerable nutritional and health benefits due to their probiotic and bioactive compounds. While conventional starters, like old buttermilk are widely used, alternative plant-based starters, like clove and green chili stalk, have potential advantages, including enhanced antioxidant properties and cultural relevance. Objectives: This study aimed to compare the fermentation dynamics of milk inoculated with clove, green chili stalk, and …
Published in Research and Reviews : Journal of Dairy Science and Technology · Vol. 14, Issue 3, 2025 · pp. 11–28 Read article
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Green Q-Commerce: Balancing Speed and Sustainability in Hyper-Fast Delivery Systems
Abstract: The rapid expansion of quick commerce (q-commerce) has transformed consumer expectations with ultra-fast deliveries, yet its environmental impact—marked by carbon-intensive logistics, excessive packaging waste, and energy-heavy operations—poses significant sustainability challenges. This review examines how the q-commerce sector can reconcile speed with ecological responsibility through innovative solutions, including electrified last-mile delivery (e-bikes, electric vehicles, drones), circular packaging models (reusable containers, biodegradable materials), and artificial intelligence (AI)-driven logistics optimization (route efficiency, demand …
Published in E-Commerce for Future & Trends · Vol. 12, Issue 2, 2025 · pp. 22–27 Read article
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Detection of Active Compounds in Ulothrix sp. Algae
Abstract: The study included the identification of some active chemical compounds from blue-green algae Ulothrix and the production of many active compounds using algae extract. Algae are a talented cause of defiant corpulence mediators, as plump positions are an international hazard to human wellbeing. It is also linked to metabolic syndrome, type 2 diabetes, heart disease and blood vessels, anti-obesity agents from algae are represented by four main compounds with (Phlorotannins, …
Published in Research and Reviews : A Journal of Biotechnology · Vol. 14, Issue 3, 2024 · pp. 39–43 Read article
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A Study on Relationship of Sustainable Development Goals with the Usage of Cosmetic Skin Care Products- A Study
Abstract: Sustainable Development Goals is nothing but making addressing the conflicts worldwide and giving better lives for people in the globe. The main aim is to tackle the challenges along with others to make the globe more sustainable for future generations. There are seventeen goals defined in SDGs which are focused on sustainable development. They are exclusively designed for eradication of poverty, protection of the environment, and the promotion of our …
Published in Recent Trends in Cosmetics · Vol. 2, Issue 2, 2025 · pp. 36–40 Read article
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Copper Sulfide Semiconducting Nanoparticles for Antibacterial Applications: Synthesis Strategies, Mechanisms and Performance – A Review
Abstract: Copper sulfide nanoparticles (CuS NPs) have drawn growing attention as a next-generation antibacterial platform, owing to their tunable structural, optical, and catalytic properties. This review consolidates current evidence on CuS NP synthesis, mechanisms, and antibacterial performance, comparing chemical and green synthesis routes alongside the effects of morphology, doping, and surface modification. Mechanistically, CuS NPs act through several overlapping pathways, including reactive oxygen species generation, bacterial membrane disruption, ion release, and …
Published in Journal of Polymer & Composites · Vol. 14, Issue 4, 2026 Read article
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Biological Synthesis of Silver Nanoparticles Using Hibiscus Sabdariffa Leaf Extract and It’s Antibacterial Sensitivity Assay
Abstract: In this study, AgNO3 was effectively used to synthesize silver nanoparticles. Hibiscus sabdariffa leaf extract was used to promptly and easily synthesize silver nanoparticles. An UV-Visible spectrophotometer showed absorbance peak in range of 300-600 nm. The procedure was found to be easy to follow, quick, least step and safe for the environment. It is non-toxic, and a viable substitute for traditional physical or chemical procedures. At room temperature, silver ions …
Published in International Journal of Tropical Medicines · Vol. 1, Issue 1, 2024 · pp. 08–13 Read article
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Eco-Friendly Synthesis of MgO Nanoparticles and Their Antibacterial Performance
Abstract: Nanoparticles (<100 nm in size) due to their enhanced surface area and high chemical reactivity have been a boon, ranging from micro to macro level. This has increased its applicability in various fields such as Food, textile, environment, biomedicine etc. Various metal oxides have been employed in Biomedical applications for their antibacterial, antioxidant and anticancerous activities. But MgO NPs have received much attention due to their high stability, non-toxicity and …
Published in International Journal of Advance in Molecular Engineering · Vol. 3, Issue 1, 2025 · pp. 33–41 Read article
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Literature in the Age of Artificial Intelligence “Artificial Intelligence as Co-Author in Holistic Paradigm”
Abstract: Considering the precious contribution of AI in the field of literature as a co-author is a fascinating idea, but this idea has white colour galore, so black and grey swans are also tremendous. It can make author’s tidious and time consuming endeavors very simplified that is Green swans but as the same time author’s creativity is inguinity, its cognitive also can be deteriorated that is grey swan before the advent …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 16, Issue 1, 2026 Read article
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Emerging Trends in Civil Engineering: Sustainability and Digital Transformation
Abstract: Civil engineering has long played a pivotal role in shaping society’s infrastructure, focusing traditionally on construction, design, and the structural integrity of buildings, roads, and bridges. However, recent years have witnessed a profound transformation in the field, driven by the urgent need for sustainable practices and the rapid evolution of technology. This paper provides an in-depth analysis of the latest trends that are redefining civil engineering, with a particular emphasis …
Published in Recent Trends in Civil Engineering & Technology · Vol. 14, Issue 3, 2024 · pp. 8–11 Read article
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Assessment of Diuretic Activity of Hydroalcoholic Extract of Matricaria Chamomilla (Linn.) and Its Phytochemical Analysis with Emphasis on Toxicology
Abstract: While the traditional medicines are derived from medicinal plants, minerals and organic matter, the herbal drugs are prepared from medicinal plants only. This current research work will be very beneficial in figuring out the Matricaria chamomilla leaves extract diuretic effect by determining the ions and electrolyte excreted by the animals using ion selective channel inhibition. The phytochemical screening results revealed that the after which it was observed whether the alkaloids …
Published in Research and Reviews: A Journal of Toxicology · Vol. 14, Issue 1, 2024 · pp. 1–10 Read article