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89 articles for “consumer behavior”
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Designing for Mind: The Role of Psychology in Retail Interior
Abstract: This research paper investigates the critical role of psychology in retail interior design and its influence on consumer behavior and experience. Through an analysis of psychological principles such as store layout, color psychology, lighting, and sound, this study aims to uncover how these elements can be strategically applied to create engaging and effective retail environments. Two case studies, Westside and Shopper’s Stop at Phoenix Palassio, are examined to demonstrate the …
Published in International Journal of Urban Design and Development · Vol. 2, Issue 2, 2024 · pp. 56–70 Read article
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Negative Perceptions of Broiler Consumers: Exploring Societal Attitudes, Cultural Ethics, and Health Concerns for Sustainable Production
Abstract: Negative perceptions of broiler chicken remain a significant barrier to its acceptance and market sustainability. This study investigates the societal attitudes, cultural ethics, and health concerns that influence consumer perceptions and challenges the broiler industry. Ethical issues, including animal welfare and perceived unnatural rearing practices, often fuel consumer distrust. Health concerns such as antibiotic residues, growth hormone usage (often misunderstood), and lower nutritional value compared to native breeds further exacerbate …
Published in Research & Reviews : Journal of Food Science & Technology · Vol. 14, Issue 2, 2025 · pp. 9–22 Read article
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Recycling of Waste Cloths for Greener Future
Abstract: The exponential development of fashion and textile industries around the world largely increase, the production of waste cloth has grown by a steep rate, presenting serious environmental issues in terms of landfill garbage, greenhouse gas emissions and waste depletion. Millions of tons of textiles are disposed of every year, and the recycling of waste cloth has become one of the critical solutions to a circular economy in the process of …
Published in International Journal of Environmental Noise and Pollution Control · Vol. 4, Issue 1, 2026 · pp. 1–13 Read article
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Customer Churn Prediction Using ML Algorithms
Abstract: Comprehending customer churn is essential for businesses aiming to enhance and sustain customer relationships. This study introduces a machine learning approach aimed at forecasting customer churn by leveraging demographic and behavioral data. Our research involved developing predictive models using support vector machines (SVM), random forests, and decision trees, evaluating their efficacy using real-world data from the telecom industry. Our findings underscore that random forests consistently outperform SVM and decision trees …
Published in Journal of Computer Technology & Applications · Vol. 15, Issue 2, 2024 · pp. 70–75 Read article
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Study of Social Trends Prediction Using AI
Abstract: AI (Artificial Intelligence) has fundamentally changed the ability to analyze social trends by using large datasets to develop predictions about human behavior, public sentiment, and global events. Using methodologies such as Natural Language Processing (NLP), Time-Series Forecasting, and Graph-Based Social Network Analysis, AI is able to find hidden correlations in a variety of available datasets, from social media to economic indicators to public records, and fundamentally changes decision-making based on …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 12, Issue 3, 2025 · pp. 19–29 Read article
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Big Data Analytics for Effective Decision Making in Business Intelligence
Abstract: In this study, we explore the significance of Big Data Analytics (BDA) in enhancing decision-making processes within Business Intelligence (BI) frameworks. It involves processing vast volumes of data from various sources, enabling businesses to identify patterns, trends, and correlations that were previously unnoticed. This analytical power enhances strategic planning, customer understanding, operational efficiency, and competitive advantage. Through advanced algorithms and machine learning techniques, businesses can predict future trends, optimize operations, …
Published in Journal of Advanced Database Management & Systems · Vol. 11, Issue 1, 2024 · pp. 23–28 Read article
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Effectiveness of Online Advertising in Reaching Target Audiences
Abstract: This study examines the effectiveness of online advertising in reaching target audiences. With the rapid growth of digital platforms, understanding the efficacy of online advertising has become paramount for marketers. Utilizing a combination of quantitative analysis and case studies, this research investigates the various strategies and channels employed in online advertising to reach specific demographic segments. By analyzing metrics such as click-through rates, conversion rates, and audience engagement, this study …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 14, Issue 2, 2024 · pp. 8–12 Read article
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Prediction of Mobile Phone Price Using Machine Learning Classifiers
Abstract: One cannot imagine one's life without mobile phones; in today's digital era, mobile phones have become a necessity for everyone to fulfil their various demands like messaging, communication, entertainment, productivity, research, shopping and many more. In a thriving market of mobile phones where new smartphones are launched every year with new advanced features and various designs, determining the expense of a mobile can be a trouble-some tasks for consumers. In …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 11, Issue 2, 2024 · pp. 101–108 Read article
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The AI Revolution: Transforming Business Decision-Making
Abstract: Industries undergo a transformation thanks to artificial intelligence, which makes machines capable of activities that previously required human intelligence. This interdisciplinary field of computer science models human thought processes, impacting sectors from autonomous vehicles to creative AI tools. Integrating AI into business operations transforms decision-making and enhances corporate performance. AI-driven methodologies analyze vast datasets to provide valuable insights and facilitate decisions beyond human capability. Predictive modeling anticipates consumer behavior, market …
Published in Journal of Electronic Design Technology · Vol. 15, Issue 2, 2024 · pp. 25–32 Read article
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Augmented Reality Based Wrist Scan Watch App
Abstract: Augmented reality (AR) has emerged as a transformative technology with profound implications for various industries, including fashion retail. In this context, the development of the AR wrist scan watch application represents a significant advancement, offering consumers an engaging and immersive way to virtually interact with timepieces before making purchase decisions. This research paper delves into the intricate process of creating such applications using Unity, a versatile game engine, and Vuforia, …
Published in Recent Trends in Sensor Research & Technology · Vol. 11, Issue 3, 2024 · pp. 1–11 Read article
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Improving Supply Chain Resilience through Predictive Analytics and Real-Time Data Integration
Abstract: Demand forecasting has under gone major changes because to the incorporation of automated analytics into supply chain management (SCM), which has improved company productivity, accuracy, and responsiveness. Central to this transformation is the application of machine learning (ML), which enables the analysis of large and complex datasets to identify patterns, detect trends, and generate precise forecasts. Conventional methods for predicting frequently rely on linear models and historical sales data, which …
Published in International Journal of Industrial and Product Design Engineering · Vol. 3, Issue 2, 2025 · pp. 8–17 Read article
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Automating time based Household electricity Bill Calculations for Efficient Budgeting
Abstract: Recurrent household expenses must be precisely, in time, and openly tracked to make efficient household budgeting. Conventional monthly billing performance tends to delay the financial information, which results in the inefficient cash flow management and inability to modify short-term expenditure patterns. The proposed research is a system to automatize the calculation of household bills per week in order to deliver more frequent and practical insights into the household spending habits. …
Published in International Journal of Electrical Power and Machine Systems · Vol. 4, Issue 1, 2026 · pp. 1–16 Read article
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Indian Entrepreneurs' Role in E-Commerce
Abstract: The e-commerce industry in India has experienced unprecedented growth as a result of the rapid penetration of the internet, the availability of affordable telephones, and the shifting behaviors of consumers. Using technology, ingenuity, and locally tailored solutions, Indian businesspeople have been at the forefront of this transformation, which has enabled them to serve a massive and varied market. An examination of the ways in which Indian e-commerce firms have triumphed …
Published in E-Commerce for Future & Trends · Vol. 12, Issue 2, 2025 · pp. 01–15 Read article
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Exploring Artificial Intelligence in Operating Systems for Consumer Enhanced Experience: Knowledge-Based Interfaces for Intelligent User Experience and System Optimization
Abstract: The convergence of knowledge-based systems, machine learning algorithms, and natural language interfaces that provide dynamic and context-sensitive behavior is another foundation for this change. AI-based operating systems are important because they can enhance user experiences via automation, self-optimization, and customization. AI signifies a new era of cognitive computing, from adaptive power management for desktops and embedded systems to predictive text and voice recognition on mobile devices. Furthermore, this ability to …
Published in Journal of Operating Systems Development & Trends · Vol. 12, Issue 3, 2025 · pp. 26–30 Read article
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The Effect of Dynamics and Mass Transfer Limitation on the Kinetic Growth Rate of Methane Gas Hydrates
Abstract: Hydrate management aims to prevent impediments to fluid flow in pipes caused by hydrate deposition. To achieve this goal effectively, a comprehensive understanding of the thermodynamics and kinetics of hydrate formation is essential for predicting their equilibrium conditions, quantifying the amount of deposition, and estimating the associated risk. Hydrate growth studies are a relatively new field, and independent laboratory experiments have shown that hydrate growth is controlled by heat transfer, …
Published in Journal of Petroleum Engineering & Technology · Vol. 16, Issue 1, 2026 · pp. 76–84 Read article
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The Impact of Internet Accessibility and Infrastructure on Rural Online Shopping Behavior
Abstract: This study examines the crucial connection between rural consumers‘ online buying habits and internet availability and infrastructure in those places. The study finds that increased access to the internet has a beneficial impact on rural areas’ adoption of e-commerce. In these areas, trust and security concerns were found to be important determinants of online shopping behavior, in addition to demographic differences. The findings highlight the significance of overcoming internet-related difficulties …
Published in E-Commerce for Future & Trends · Vol. 11, Issue 2, 2024 · pp. 22–28 Read article
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Successful Treatment of Clinical Ketosis in Dairy Cattle
Abstract: Ketosis is a post-parturient metabolic disease encountered in high yielders due to imbalance in production and feeding leading to gluconeogenesis along with formation of abnormally high levels of ketone bodies. The disorder is particularly seen within the first few weeks after calving. It arises due to a negative energy balance when energy demands for milk production exceed dietary energy intake, leading to excessive mobilization of body fat reserves and resulting …
Published in Research and Reviews : Journal of Dairy Science and Technology · Vol. 14, Issue 2, 2025 · pp. 1–4 Read article
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Comprehensive Study and Triggering Factors of Alcoholic and Non-Alcoholic Fatty Liver
Abstract: Over the past few years, fatty liver disease has turned out to be a rather widespread phenomenon and has become a serious issue with the global population nowadays. It comprises alcoholic fatty liver disease and non-alcoholic fatty liver disease, which develop under the influence of various initiating factors, though frequently follow similar pathologies. The overloading of lipids in the hepatocytes in most cases will be the first sign of the …
Published in Research and Reviews: A Journal of Pharmacology · Vol. 16, Issue 1, 2026 · pp. 43–52 Read article
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Measuring Social Media’s Impact on Impulse Buying Behavior
Abstract: This study investigates the influence of social media on impulse buying behavior, focusing on how various platforms drive spontaneous purchases and the psychological and demographic factors that contribute to this behavior. Using a mixed-method approach, the research combines quantitative surveys with qualitative insights to offer a comprehensive analysis. We explore how different types of content, such as targeted advertisements, influencer endorsements, and user-generated media, impact consumer impulses. The study examines …
Published in Journal of Multimedia Technology & Recent Advancements · Vol. 12, Issue 1, 2025 · pp. 14–22 Read article
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Time-Series Analysis of Uber Ride Trends
Abstract: This article provides an in-depth analysis of Uber's data analytics, clarifying its crucial role in revolutionizing the transportation industry. It provides vital insights for stakeholders by carefully examining rider patterns, driving behaviors, and market dynamics. This study provides a thorough knowledge of Uber's impact on urban transportation and socio-economic landscapes by combining existing research and proposing fresh approaches. Uber is a digital company that has made multiple attempts to leverage …
Published in Current Trends in Signal Processing · Vol. 14, Issue 1, 2024 · pp. 34–38 Read article