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427 articles for “marketing”
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Industry 4.0 and Smart Supply Chains: Transforming Supply Chain Processes for Enhanced Efficiency and Sustainability
Abstract: The fourth industrial revolution, or Industry 4.0, is an important transformation in how industries function via the use of cutting-edge digital technology. Supply chain management is being substantially altered by integrating technologies like blockchain, big data, automated processes, artificial intelligence, and the internet of things into typical operations of the supply chain. With the help of these technologies, corporations can design intelligent supply chains that are more effective, flexible, and …
Published in International Journal of Industrial and Product Design Engineering · Vol. 3, Issue 1, 2025 · pp. 36–41 Read article
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Negative Perceptions of Broiler Consumers: Exploring Societal Attitudes, Cultural Ethics, and Health Concerns for Sustainable Production
Abstract: Negative perceptions of broiler chicken remain a significant barrier to its acceptance and market sustainability. This study investigates the societal attitudes, cultural ethics, and health concerns that influence consumer perceptions and challenges the broiler industry. Ethical issues, including animal welfare and perceived unnatural rearing practices, often fuel consumer distrust. Health concerns such as antibiotic residues, growth hormone usage (often misunderstood), and lower nutritional value compared to native breeds further exacerbate …
Published in Research & Reviews : Journal of Food Science & Technology · Vol. 14, Issue 2, 2025 · pp. 9–22 Read article
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A Study on the Impact of Seasonal Sales on E-Commerce Trends in India: Insights from Amazon and Flipkart
Abstract: This study investigates the growing impact of seasonal sales on e-commerce trends in India, with a particular emphasis on two leading platforms, Amazon and Flipkart. Large-scale events such as the Great Indian Festival and the Big Billion Days have become defining moments in the country’s online retail calendar, creating noticeable shifts in consumer purchasing behavior, sales volumes, and digital marketing approaches. The research examines how heavy discounts, limited-time offers, and …
Published in E-Commerce for Future & Trends · Vol. 12, Issue 3, 2025 · pp. 01–06 Read article
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Computer and Commerce – Relationship for The Future
Abstract: The relationship between computers and commerce has evolved dramatically over the past few decades, transforming the way businesses operate and how consumers interact with markets. This synergy continues to grow and holds significant potential for the future. Computers, through advancements in artificial intelligence (AI), machine learning, cloud computing, and big data analytics, have revolutionized commerce by enhancing efficiency, improving decision-making, and fostering innovation. In the future, we can expect even …
Published in E-Commerce for Future & Trends · Vol. 12, Issue 2, 2025 · pp. 42–59 Read article
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Deep Learning Architectures for Predictive Modeling in Financial Time Series
Abstract: This study investigates the application of deep learning architectures, particularly convolutional neural networks (CNNs), to the challenging task of financial time series forecasting. Financial markets are inherently complex and influenced by a range of factors, making accurate prediction of price movements a difficult problem. In this research, historical financial data including stock prices, volumes, and other relevant indicators are used to train CNN models aimed at capturing the underlying patterns …
Published in Current Trends in Signal Processing · Vol. 15, Issue 3, 2025 · pp. 45–55 Read article
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From Differential Equations to Data Science: A Survey on Analytical Methods in Contemporary Problems
Abstract: The integration of differential equations and data science methods represents a dynamic and evolving approach to solving contemporary challenges across a wide range of disciplines, including engineering, physics, biology, economics, and finance. Differential equations have long served as fundamental tools for modeling continuous systems and processes, offering powerful insights into the behavior of natural and man-made phenomena. For example, they describe how heat diffuses through materials, how populations grow in …
Published in Recent Trends in Mathematics · Vol. 2, Issue 2, 2025 · pp. 1–6 Read article
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Luxury in Sustainability: Designing Eco-Friendly Yet Opulent Interiors
Abstract: This report explores the evolving relationship between luxury and sustainability in interior design, challenging the misconception that opulence and environmental responsibility are incompatible. It examines how high-end residential, commercial, and hospitality spaces integrate sustainable materials, energy-efficient technologies, and ethical sourcing to create refined yet eco-conscious interiors. Through detailed case studies, including Bloomberg European Headquarters, Six Senses Zil Pasyon, and Passive House designs, the study highlights innovative approaches to reducing carbon …
Published in International Journal of Architectural Design and Planning · Vol. 3, Issue 2, 2025 · pp. 19–45 Read article
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Analysis of Project Management Optimization Using CPM and PERT in a Dynamic Business Environment
Abstract: In the current fast-changing business environment, organizations must remain agile and strategically responsive to unpredictable challenges such as supply chain disruptions, shifting consumer demands, and evolving market trends. Project management techniques like the Critical Path Method (CPM) and the Program Evaluation and Review Technique (PERT) serve as valuable tools in helping businesses manage these complexities effectively. CPM is a time-focused method that identifies the longest sequence of dependent tasks in …
Published in Journal of Construction Engineering, Technology & Management · Vol. 15, Issue 3, 2025 Read article
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Strengthening Resilient Dairy Supply Chains in the Tropics: Addressing Infrastructure, Technology, Policy Interventions, and Product Diversifications for Sustainable Development
Abstract: The resilience of dairy supply chains is critical for achieving sustainable agricultural development, particularly in tropical regions where challenges, such as climate variability, resource constraints, and market inefficiencies, persist. This review explores strategies to strengthen dairy supply chains by addressing key aspects of infrastructure, technological innovations, policy interventions, and product diversification. A comprehensive analysis highlights the need for robust milk collection systems, cold chain infrastructure, and efficient transportation networks to …
Published in Research and Reviews : Journal of Dairy Science and Technology · Vol. 14, Issue 3, 2025 · pp. 29–42 Read article
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E-commerce: What's Going on Now and What Will Happen in the Future
Abstract: The rapid expansion of e-commerce is changing the way people trade, shop, and do business all over the world. This article looks at the current trends that are impacting the digital marketplace, such as the expansion of mobile commerce, social commerce, personalisation driven by artificial intelligence, and the growing importance of ethical and sustainable consumer practices. It also looks at how new technologies like augmented reality, blockchain, and the Internet …
Published in E-Commerce for Future & Trends · Vol. 12, Issue 3, 2025 Read article
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Evaluating TRIZ Methodology in the Conceptual Design Phase of Industrial Products
Abstract: The Theory of Inventive Problem Solving (TRIZ) has emerged as a powerful systematic innovation methodology that enhances creativity and problem-solving efficiency in engineering design. This paper evaluates the application of TRIZ during the conceptual design phase of industrial products, where early-stage decisions critically influence functionality, cost, sustainability, and market competitiveness. TRIZ provides designers with structured tools—such as the 40 Inventive Principles, Contradiction Matrix, Su-Field Analysis, and Trends of Technological Evolution—that …
Published in International Journal of Industrial and Product Design Engineering · Vol. 3, Issue 2, 2025 · pp. 27–32 Read article
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A Data-Driven Analysis of Machine Learning Classification Models for Reliable Crop Yield Prediction
Abstract: The adoption of ML technologies in agriculture is reshaping farming practices, empowering producers to make informed, data-oriented decisions that improve yields, sustainability, and long-term resilience. In mango cultivation, ML analyzes data from weather, soil, and pests to optimize irrigation, fertilization, and pest control. Predictive analytics help forecast ideal farming practices, minimizing resource wastage and improving yield. Real-time monitoring and image-based disease detection allow timely interventions to maintain plant health and …
Published in Research and Reviews : Journal of Crop science and Technology · Vol. 15, Issue 1, 2026 · pp. 12–17 Read article
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Role of Social Media in General Elections 2024 in India
Abstract: The role of social media in the 2024 general elections in India is poised to be a transformative force, significantly impacting political communication, voter engagement, and campaign strategies. With nearly one-third of the electorate having consistent access to social media, this election marks a critical juncture in Indian democracy, reflecting the rapid evolution of digital platforms as vital tools for political outreach and discourse. This shift follows a historical trajectory …
Published in Recent Trends in Social Studies · Vol. 2, Issue 2, 2025 · pp. 50–60 Read article
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A Study on the Role of Women’s Involvement in Fisheries and Aquaculture with Reference to the Mumbai Region
Abstract: Women play a crucial role in the fisheries and aquaculture sector, engaging in activities such as fish processing, marketing, and aquaculture management. Although they make major contributions, they frequently encounter socio-economic difficulties, such as limited access to funding, technological tools, and skill development opportunities. In the Mumbai region, women’s involvement in the fisheries industry is essential for economic sustainability, yet financial constraints and inadequate infrastructure restrict their growth and leadership …
Published in International Journal of Marine Life · Vol. 3, Issue 1, 2026 · pp. 1–5 Read article
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Automation-Driven Composites: Pioneering the Next Generation of Lightweight and Sustainable Electric Vehicles
Abstract: Electric vehicle (EV) market is undergoing a dynamic change due to the changes in regulations, increasing demands of consumers, and a swift development of material science. Composite materials were one of these innovations which have become the key facilitators of lightweight, efficient and safe EV designs, with immense strength to weight ratios, corrosion resistance, and design flexibility unmatched before. The paper will discuss the growing use of composite materials in …
Published in Journal of Polymer & Composites · Vol. 14, Issue 1, 2026 · pp. 513–525 Read article
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A Review of Automated Pomegranate Disease Detection and Classification Using Machine Learning
Abstract: The abstract outlines a research study focused on developing an automated system for detecting and classifying diseases that affect pomegranate fruits. Pomegranates, like many other crops, are vulnerable to several types of diseases that appear as visible colored spots on the fruit’s surface. These visible symptoms, such as lesions or discoloration, can significantly impact the fruit’s quality, market value, and yield. Therefore, timely and accurate identification of such diseases is …
Published in Journal of Image Processing & Pattern Recognition Progress · Vol. 13, Issue 1, 2026 · pp. 01–13 Read article
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An Investigation into the Quality of Distillate Diesel Fuel at Selected Service Stations in Freetown’s Western Area
Abstract: As a critical energy source for global transport and industry, diesel fuel quality is of paramount importance. This study evaluates and compares the quality of diesel fuel samples by analyzing key parameters: sulfur content, density, cetane index, and kinematic viscosity. The properties of diesel fuel samples from six (6) Fuel Stations of various Oil Marketing Companies (OMCs) are compared with National Technical specifications limits of the Sierra Leone Standards Bureau, …
Published in Journal of Petroleum Engineering & Technology · Vol. 16, Issue 1, 2026 · pp. 1–14 Read article
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India’s Traditional Medicine Trade (2015–2024): Trends, Regulatory Landscape, and Policy Directions for Sustainable Growth
Abstract: India is a major global supplier of traditional medicine products – including Ayurvedic, Unani, Siddha, homeopathic, and other herbal and plant-based formulations – yet exports continue to face challenges arising from regulatory divergence, heterogeneous quality-control requirements across markets, and raw-material supply constraints linked to biodiversity pressure and fragmented value chains. This paper systematically analyzes India’s import-export patterns for traditional medicine between 2015 and 2024, maps the regulatory landscape (DGFT, Drugs, …
Published in Research & Reviews : A Journal of Unani, Siddha and Homeopathy · Vol. 13, Issue 1, 2026 · pp. 13–18 Read article
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Are smart refrigerators the way of the future for storing food?
Abstract: Smart refrigerators are changing the way people store food by using new technologies including Wi-Fi, artificial intelligence (AI), internal cameras, voice control, and inventory management systems. This article looks at how smart refrigerators are changing in homes and businesses, looking at how they could make things easier, cut down on food waste, and save energy. New technologies including Wi-Fi, internal cameras, voice control, artificial intelligence (AI), and inventory management systems …
Published in International Journal of Advanced Control and System Engineering · Vol. 4, Issue 1, 2026 · pp. 11–12 Read article
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Consumer Awareness and Adoption Barriers of E-Pharmacy Services in Delhi/NCR: A Mixed-Methods Investigation
Abstract: Background: The rapid digitization of India's pharmaceutical market has positioned e-pharmacies as a transformative force; yet, consumer adoption remains significantly low despite growing awareness. Objectives: This study investigates consumer awareness levels, purchasing behaviors, trust perceptions, and adoption barriers regarding e-pharmacy services among urban Indian consumers. Methods: A sequential explanatory mixed-methods design was employed. Quantitative data were gathered via a structured questionnaire administered to 65 respondents in Delhi. Qualitative insights were …
Published in Research and Reviews: A Journal of Pharmacology · Vol. 16, Issue 2, 2026 Read article