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235 articles for “Marketing management”
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Global Supply Chain Agility Through ERP Systems: A Decision Support Model for Emerging Economies
Abstract: In today’s highly dynamic and interconnected global markets, supply chain agility—the capacity to sense environmental changes and respond rapidly and effectively—has emerged as a critical success factor. This is particularly significant for firms operating in emerging economies, where market volatility, infrastructural limitations, policy uncertainties, and resource constraints pose persistent challenges. Enterprise Resource Planning (ERP) systems, with their ability to integrate cross-functional processes, centralize data, and provide real-time decision-making support, offer …
Published in Journal of Production Research & Management · Vol. 15, Issue 3, 2025 · pp. 31–37 Read article
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Regulatory Requirements for Pharmaceutical Product Registration in Zambia
Abstract: There is a significant burden of diseases in Zambia and its neighboring countries, such as malaria, HIV/AIDS, and other ailments. These health challenges necessitate a high consumption of pharmaceutical products. Currently, the majority of essential health drugs in Zambia are imported from outside of Africa. This reliance on external sources presents an opportunity for new investments in the local manufacturing of pharmaceutical products. Although Zambia may not be the largest …
Published in Research & Reviews: A Journal of Drug Formulation, Development and Production · Vol. 11, Issue 2, 2024 · pp. 33–41 Read article
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Store Management System
Abstract: E-commerce into agriculture has significantly changed the existing structures of the agricultural markets. For farmers, it provides a direct outlet to sell their farm products and for consumers, it offers the opportunity to buy fresh and organic farm products. Here we report the design and development of an e-commerce web application for agricultural trading that not only makes use of modern web technologies but also allows farmers to list their …
Published in Research & Reviews : Journal of Agricultural Science and Technology · Vol. 14, Issue 3, 2025 · pp. 01–9 Read article
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Tobacco and COVID-19: Molecular Interactions and Public Health Challenges – A Review
Abstract: Tobacco use exacerbates health risks, making it a significant concern during the COVID-19 pandemic. Smoking has been implicated in the upregulation of ACE2 receptors, critical for SARS- CoV-2 entry, and contributes to immune dysregulation and oxidative stress, worsening clinical outcomes. Methods: This review synthesizes evidence on the molecular mechanisms linking tobacco and COVID-19, assesses risk factors, such as smoking status and comorbidities, and explores public health challenges in managing the …
Published in International Journal of Virus Studies · Vol. 2, Issue 1, 2025 · pp. 1–6 Read article
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Automation and new mechanical technologies changing the next industrial age
Abstract: The fast growth of automation and new mechanical technologies is changing the way industries work, making manufacturing and production systems more efficient, accurate, and flexible than ever before. This article looks at how sophisticated mechanical design, robotics, and intelligent automation technologies can work together and how they can improve productivity, lower costs, and make operations more sustainable. To show how mechanical engineers are influencing the next industrial era, we look …
Published in International Journal of Manufacturing and Production Engineering · Vol. 3, Issue 2, 2025 · pp. 18–23 Read article
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Productivity Development Strategies in the Manufacturing Sector of the Economy
Abstract: Developing or improving productivity has proven to be a key driver of industrial growth of any nation. In order for our industries to remain competitive in an increasingly complex and demand global market, there is every need to seek ways to manage their businesses effectively and efficiently. This paper therefore examines how productivity development strategies could be a catalyst for rapid industrial growth in the Nigerian economy. The paper attempts …
Published in Journal of Production Research & Management · Vol. 6, Issue 2, 2016 · pp. 27–29 Read article
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A Streamlined, Integrated Academic Management Portal for Faculty Access
Abstract: In today's rapidly evolving educational scene, increasing productivity and improving educational outcomes depend on the efficient management of academic resources and administrative responsibilities. This project proposes a streamlined and integrated academic management portal to provide faculty members with efficient access to required tools and resources. It is now possible for faculty to utilize a simplified integrated academic management portal. The site for managing attendance and marks is run by faculty …
Published in Journal of Electronic Design Technology · Vol. 15, Issue 2, 2024 · pp. 1–6 Read article
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Breaking Boundaries: A Comprehensive Review of Screenless Display Technology
Abstract: This review explores new ways of showing images without traditional screens. We cover technologies like holography, where images appear to float in space, and retinal projection, which projects images directly onto your eye. We also discuss virtual retinal displays, which draw images on your retina using lasers, and augmented reality (AR), which overlays digital content onto your real-world view.Visual picture, Synaptic interface, Virtual Retinal Display. This primarily elucidates and illustrates …
Published in International Journal of Optical Innovations & Research · Vol. 1, Issue 2, 2023 · pp. 34–40 Read article
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Prototype construction project management information system In ERP software: Performance & Evaluations
Abstract: The Indian civil construction industry is known to be not only inefficient but also highly resistant to change in construction. Even with a changing market of construction industry as well as increasing competition Construction, there are very less obvious signs of commensurate changes in methods and approach. Project management, on the other hand, seems to offer what is needed in terms of tools Equipment, machinery and techniques to raise industry …
Published in Journal of Construction Engineering, Technology & Management · Vol. 10, Issue 2, 2020 · pp. 10–18 Read article
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Data-driven Comprehensive Predictive Model Leveraging Market Insights and Topographical Factors for Crop Productivity and Profitability
Abstract: For global food security and economic expansion, the agricultural industry is essential. However, farmers face numerous challenges such as unpredictable weather patterns, soil degradation, and market volatility, which affect crop productivity and profitability. This article proposes a prediction model that leverages market trends and topographical factors to optimize crop productivity and maximize profits. The model is designed using machine learning techniques and takes into account variables such as soil type, …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 10, Issue 2, 2023 · pp. 21–30 Read article
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Time Series Sales Forecasting Using ARIMA Model
Abstract: Sales forecasting is a critical application in various industries and presents one of the most challenging problems worldwide. One method of prediction involves identifying patterns in historical data, where the outcome is known in advance and can be validated using more recent data. If a pattern consistently leads to the same outcome, it can be considered a genuine relationship. This method is highly flexible and can be utilized with diverse …
Published in International Journal of Algorithms Design and Analysis Review · Vol. 2, Issue 1, 2024 · pp. 17–27 Read article
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Neuromarketing a New Tool for Marketing Research
Abstract: In recent years, a new marketing research tool called neuromarketing has emerged that uses brain research in a management context and has become popular in curricula and the world of practice. Neural Production caught the attention of publishers in early 2002 by making the publisher's job easier by simplifying the way and process of searching for ideas. This article examines the role of neuromarketing theory as a useful tool for …
Published in International Journal of Optical Innovations & Research · Vol. 1, Issue 2, 2023 · pp. 20–26 Read article
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Farmers’ Awareness of Bean Ascochyta Blight and Evaluation of Constraints of Bean Production in Rwanda.
Abstract: The awareness and perceptions of ascochyta blight by farmers is an important factor that affects the type of bean genotype adopted. Although farmers in Rwanda prefer large-seeded bean genotypes both for consumption and for market, these genotypes are susceptible to ascochyta blight. It was observed that farmers are abandoning large-seeded bean genotypes in preference for smaller seeded genotypes which seem to be more resistant. Therefore, the objective of this study …
Published in Research & Reviews : Journal of Agricultural Science and Technology · Vol. 12, Issue 1, 2023 · pp. 16–29 Read article
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Participatory Evaluation of Bean Ascochyta Blight [Phoma exigua var. diversispora (Bubak) Boerema] and Constraints of Bean Production in Rwanda
Abstract: AbstractThe awareness and perception of ascochyta blight by farmers is an important factor that affects the type of bean genotype adopted. Although farmers in Rwanda prefer large-seeded bean genotypes, both for consumption and for market, these genotypes are susceptible to ascochyta blight. It has been observed that farmers are abandoning large-seeded bean genotypes, in preference for smaller seeded genotypes, which seem to be more resistant. Therefore, the objective of this …
Published in Research and Reviews : Journal of Crop science and Technology · Vol. 6, Issue 2, 2017 · pp. 25–37 Read article
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A Comparative Financial Performance Assessment of Select FMCG Companies in India: Evidence from HUL and Britannia Industries
Abstract: This study takes a close look at the financial performance of two major players in India’s FMCG sector: Hindustan Unilever Limited (HUL) and Britannia Industries Limited (BIL). It covers the period from FY 2022–23 to FY 2024–25, with a focus on how each company manages its finances, grows its business, and keeps profits up in a market that’s always competitive. The analysis relies on secondary data from published annual reports …
Published in Journal of Production Research & Management · Vol. 16, Issue 1, 2026 · pp. 51–67 Read article
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Bridging Polymer Science and the Circular Economy: Innovative Business Models for Sustainable Plastic Alternatives
Abstract: It involves the application of polymer science, circular economy principles, and sustainable business models to change the industrial environment in an environmentally friendly manner, which the study focuses on. It will also carry out a rigorous investigation into the potential of bio-based, biodegradable, and recyclable materials and how to integrate them into business models that can be sustainable. The theoretical basis of the study includes the theory of the circular …
Published in Journal of Polymer & Composites · Vol. 14, Issue 2, 2026 · pp. 202–217 Read article
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A Study of Cloud Computing With Special Reference to Cloud Based Accounting
Abstract: AbstractThe century we are living in is the age of technology and innovations. Without getting compatible with such techniques, a business finds itself hard to survive, so to remain competitive in the industry and reap unique benefits, one must not hesitate to use modern technology in processing of its business operations. As a business understands the language of accounting, making it mandatory for every company to have a comprehensive understanding …
Published in E-Commerce for Future & Trends · Vol. 5, Issue 3, 2018 · pp. 15–24 Read article
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Exploring Artificial Intelligence in the Finance Sector
Abstract: Artificial intelligence (AI), machine learning (ML), and progressive algorithms illustrate a substantial technological leap with wide applications across sectors like automobiles, healthcare, gaming, finance, entertainment, and more. The foremost objective of AI is to produce intelligent, independent systems capable of self-sustaining decision-making. This study delivers a concise summary of AI, concentrating on its transformative influence on finance, especially within banking, asset firms, derivatives markets, and insurance enterprises. It summarizes the …
Published in E-Commerce for Future & Trends · Vol. 11, Issue 3, 2024 · pp. 16–23 Read article
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Overview of Regulatory Scenario on Switch Mechanism for Over The Counter class in European Countries, and Assessing its Effectiveness on Self-Care Management
Abstract: Short term self-medication has tremendous power in lowering the burden of medical practitioners. Responsible self-care allows everyone to maintain their healthcare status with limited involvement in obtaining guidance from other health care practitioners such as pharmacists, etc. Although most of the EU countries have adopted to formal procedure of switch to change the class from Rx to OTC category, still there are chances to harmonize the mechanism of switch process …
Published in Research & Reviews: A Journal of Drug Formulation, Development and Production · Vol. 4, Issue 2, 2017 · pp. 17–23 Read article
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Unveiling the Engine of Efficiency: Exploring the Vital Dimensions of Warehousing for Optimal Operational Performance
Abstract: This research endeavours to comprehensively explore the multifaceted dimensions of warehousing that significantly influence operational efficiency within the bustling industrial nexus of the National Capital Region (NCR), encompassing a diverse array of warehouse types in the vicinity of Delhi-NCR. Employing a meticulously crafted structured questionnaire, respondents provided insights through a Likert scale, ranging from 1 = Strongly Disagree to 5 = Strongly Agree. The data collection process, utilizing stratified sampling …
Published in Journal of Production Research & Management · Vol. 14, Issue 1, 2024 · pp. 29–38 Read article