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9 articles for “ROI”
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A Study of ROI Based Sign Language to Text Translation in Real Time Using Deep Learning
Abstract: Since sign language is their primary form of communication, it plays a significant role in the lives of hearing and speech disabled people. However, since not everyone is conversant in sign language, it is challenging for the disabled to interact with others daily. Sign language is made up of a variety of hand gestures that may stand in for a wide range of words and sentiments. The purpose of this …
Published in International Journal of Optical Innovations & Research · Vol. 1, Issue 1, 2023 · pp. 8–14 Read article
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Optimizing Marketing Campaigns Using Random Forest and A/B Testing
Abstract: Marketing initiatives play a vital role in driving business growth by reaching targeted consumer segments through tailored strategies across multiple channels. The success of these initiatives is influenced by various factors, including the type and duration of the campaign, the characteristics of the target audience, the communication channels employed, and the overall efficiency of each strategy. These factors collectively impact key performance metrics such as conversion rates, customer acquisition costs, …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 12, Issue 3, 2025 · pp. 01–09 Read article
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Cyber Security Evaluation for a Petroleum Refinery Using Attack Tree Methodology and Economic Indexes
Abstract: Information Technology (IT) is vital and valuable to our society. An important type of IT system is Supervisory Control and Data Acquisition (SCADA) systems. The most common misconception regarding the security of SCADA was that this network was electronically isolated from other networks and hence attackers could not access them. Over the years SCADA systems have become incorporated with other IT systems, which has made them becoming increasingly vulnerable to …
Published in Emerging Trends in Chemical Engineering Read article
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Harnessing the Power of Big Data for Personalized Marketing
Abstract: In today’s digital age, big data has revolutionized the way businesses engage with customers, driving a shift from traditional blanket marketing strategies to highly personalized campaigns. By examining large volumes of data gathered from various sources like social media, websites, and transaction records, companies can gain valuable insights into consumer behavior, preferences, and buying patterns. Personalized marketing leverages these insights into craft-tailored experiences that resonate with individual customers. For instance, …
Published in Current Trends in Information Technology · Vol. 15, Issue 1, 2025 · pp. 19–22 Read article
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Leveraging Digital Marketing Techniques for Newly Developed Software Using AI
Abstract: In today’s digital era, most software developers prefer using paid advertising campaigns for their newly developed software to strengthen their online visibility and attract new users; this research explores some strategies to increase and maximize the reach of newly developed software through digital marketing campaigns, particularly focusing on the use of artificial intelligence (AI) tools to optimize campaign performance and increase the reach of newly developed software. To fully assess …
Published in Journal of Multimedia Technology & Recent Advancements · Vol. 13, Issue 1, 2026 · pp. 12–22 Read article
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Experimental investigation of thermally grown Indium film’s structural and tribological properties
Abstract: Indium thin film growth found numerous applications, such as cold welding of infrared detectors and readout-integrated circuits (ROIC) to form sensor chips. In film is grown on the Si substrate by thermal evaporation. The XRD results indicated the tetragonal bcc phase in the (101) preferential plane. Scanning electron microscopy (SEM) indicated an uniform, continuous film covering the whole surface. The EDS examination confirmed the pure In film. The atomic force …
Published in Journal of Polymer & Composites · Vol. 11, Issue 12, 2023 · pp. 58–66 Read article
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A Ponder & Sedulousness Of Legion Shale Stabilizing Materials In Aqueous Based Drilling Fluid During The Process Of Borehole Strengthening
Abstract: Drilling fluid used while drilling the layers of shale will have the potential of reacting with water which tends to increase stickiness, induce swelling and promote sloughing of the borehole. This results in the reduction of drilling fluid circulation, increased mud loss, increase in torque and drag, reduction in lubricity. This will ultimately result in the increase of Non-Productive Time (NPT) during drilling which in turn increases Capital Expenditure (CAPEX) …
Published in International Journal of Pollution: Prevention & Control · Vol. 1, Issue 2, 2023 · pp. 35–40 Read article
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Role and Importance of Machine Learning in Social Media
Abstract: The widespread adoption of social media platforms has transformed the way individuals interact and communicate. Going beyond personal connections, social media has evolved into a potent tool for sharing information, shaping ideas, and fostering participation across various industries. Machine learning is pivotal in enhancing social media's impact. Social media generates vast data daily, and machine learning is essential for extracting insights. Sentiment analysis, a machine learning application, identifies emotions in …
Published in Journal of Mobile Computing, Communications & Mobile Networks · Vol. 11, Issue 1, 2024 · pp. 23–30 Read article
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Detection and Classification of Alzheimer’s Disease Using Deep Learning Technique
Abstract: It is crucial that people with Alzheimer's disease (AD) receive a proper diagnosis to begin preventative action before irreparable brain damage develops. Most people who suffer from Alzheimer's disease (AD), a neurological condition that progresses, are older than 65. The area of interest (ROI) in the hippocampus has been extensively studied for several purposes, including neurological illness research, stress development monitoring, and memory function analysis. Moreover, a connection between Alzheimer's …
Published in Recent Trends in Sensor Research & Technology · Vol. 12, Issue 1, 2025 · pp. 15–20 Read article