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40 articles for “Consumer Perception”
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A STUDY OF READING BEHAVIOUR UPON NEWSPAPER INFORMATION BY THIRUVALLUVAR LIBRARY USERS AT PERIYAR UNIVERSITY, SALEM
Abstract: The aim of the study was to investigate the reading Behaviour of thiruvalluvar library users on newspaper information at Periyar university which is in Tamilnadu state. For this research, a purposive sampling method has been chosen. The structured questionnaire was developed and distributed to 100 respondents, out of these 86 questionnaires were taken to sample. The MS-excel application software was used to analyze and interpret the data. From the finding …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 16, Issue 2, 2026 Read article
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The Role of Color in Influencing Consumers
Abstract: Marketers have long used color's ability to attract customers' attention. Products with attractive packaging will definitely attract the attention of customers and differentiate themselves from other products on the shelf. Many studies have shown that color dulling can occur when the representation of color relationships is not consistent. Thus, the purpose of this study is to comprehend how color influences consumers. In order to find out the participants' preferred colors, …
Published in International Journal of Behavioral Sciences · Vol. 1, Issue 1, 2024 · pp. 39–49 Read article
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A Study on the Factors Influencing the Buying Behaviour of Organic Food Products Amongst Gen Z in Mumbai
Abstract: This study explores the key variables that shape the purchasing behavior of Generation Z (Gen Z) consumers in Mumbai with regard to organic products. As awareness about health and sustainability continues to grow, understanding the preferences of this consumer group has become increasingly important. The research is based on a structured quantitative survey conducted among 100 Gen Z consumers residing in Mumbai. The responses reveal that several factors, including price, …
Published in International Journal of Sustainability · Vol. 2, Issue 2, 2025 · pp. 1–6 Read article
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Farmers’ Awareness of Bean Ascochyta Blight and Evaluation of Constraints of Bean Production in Rwanda.
Abstract: The awareness and perceptions of ascochyta blight by farmers is an important factor that affects the type of bean genotype adopted. Although farmers in Rwanda prefer large-seeded bean genotypes both for consumption and for market, these genotypes are susceptible to ascochyta blight. It was observed that farmers are abandoning large-seeded bean genotypes in preference for smaller seeded genotypes which seem to be more resistant. Therefore, the objective of this study …
Published in Research & Reviews : Journal of Agricultural Science and Technology · Vol. 12, Issue 1, 2023 · pp. 16–29 Read article
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Participatory Evaluation of Bean Ascochyta Blight [Phoma exigua var. diversispora (Bubak) Boerema] and Constraints of Bean Production in Rwanda
Abstract: AbstractThe awareness and perception of ascochyta blight by farmers is an important factor that affects the type of bean genotype adopted. Although farmers in Rwanda prefer large-seeded bean genotypes, both for consumption and for market, these genotypes are susceptible to ascochyta blight. It has been observed that farmers are abandoning large-seeded bean genotypes, in preference for smaller seeded genotypes, which seem to be more resistant. Therefore, the objective of this …
Published in Research and Reviews : Journal of Crop science and Technology · Vol. 6, Issue 2, 2017 · pp. 25–37 Read article
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Impact of Mall Atmospherics on Customer Perceptions
Abstract: Appropriate ambience is a major pull towards a fulfilling and wholesome shopping experi-ence. Mall atmospherics comprising of the color scheme, layout, odour, music and others (parking facilities, food courts, multiplexes, kids’ area, marketing and promotion events etc.) all go a long way in creating a lasting image/impression of a mall in the mind of a shopper. Since, shopping at a mall is no longer seen as a boring chore but …
Published in E-Commerce for Future & Trends · Vol. 2, Issue 3, 2015 · pp. 4–13 Read article
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Thermal Analysis of Coolant System for Electric Vehicle
Abstract: An electric car condenser system's thermal examination is presented in this study. The goal is to examine thesystem's ability to dissipate heat underneath various operating circumstances and with various condenser fluids. Anexperimental model for the system is created as part of the study and is based around the limit volume approach. Thecoolant's temperature and the heat transfer coefficients between it, the energy source, and the motor are taken intoconsideration by …
Published in Journal of Refrigeration, Air conditioning, Heating and ventilation · Vol. 10, Issue 1, 2023 · pp. 22–35 Read article
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Development of Calcium Enriched Jaggery Cubes Using Moringa Leaf Powder
Abstract: According to the World Health Organization (WHO), in India, malnutrition is responsible for more than half of all children’s death. Malnutrition, which refers to nutritional deficiencies, excess or imbalance in a person’s intake of energy and nutrients. To address the problem of malnutrition this study was conducted and calcium enriched jaggery cube was developed. The proportion for the development of calcium enriched jaggery cubes, 88–95 g of solid jaggery was …
Published in Research & Reviews : Journal of Herbal Science · Vol. 14, Issue 2, 2025 · pp. 41–51 Read article
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TELEVISION MEDIA AND CHILDREN: A SOCIOLOGICAL INSIGHT ON RURAL SOCIETY IN PUNJAB
Abstract: The present paper deals with to understand the media forms of television and digital media as an influential agent of socialisation in contemporary society, especially among the children. The increasing accessibility of television and digital media, especially in the rural society of Punjab, have greatly impacted the patterns of childhood socialisation, cultural norms, religious practices, attitudes, and routine behaviour. During the study it is found that television continues to occupy …
Published in International Journal of Children · Vol. 3, Issue 2, 2026 · pp. 21–34 Read article
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Comparison of Models of Machine Learning and Hyperparameter Optimization Methods on Various Datasets
Abstract: The most likely phase in achieving powerful and robust machine learning models is probably the hyperparameter tuning step. The traditional exhaustive methods of search (grid search and others) ensure that the search space is covered, but are computationally inexpensive; random search is less expensive and can still miss good regions; and lastly, the modern model-based and population-based methods (Bayesian optimization, tree-structured Parzen estimator (TPE), genetic algorithms) are thought to provide …
Published in Recent Trends in Programming languages · Vol. 13, Issue 1, 2026 · pp. 35–42 Read article
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A STUDY ON CUSTOMER PERCEPTION AND SATISFACTION TOWARDS ROYAL ENFIELD WITH SPECIAL REFERENCE TO SULTHAN BATHERY MUNICIPALITY
Abstract: The research statement is to make study on the “customer preference and satisfaction towards royal Enfield with special reference to Sulthan Bathery municipality” The statement of the problem is focused on understanding the customer preferences and satisfaction towards Royal Enfield motorcycles in the Sulthan Bathery Municipality area. It aims to investigate the factors that influence customers' purchasing decisions and their satisfaction levels with the brand. This study will provide insights …
Published in Journal of Production Research & Management · Vol. 13, Issue 1, 2023 · pp. 25–34 Read article
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Augmented Reality in Vehicle Industry
Abstract: There is a nonstop and consistent change in the field of Augmented Reality (AR), both in the retail, and the manufacturing area. It has begun to impact all that from auto industry shows to online vehicle shopping. Purchaser overwhelmingly moved in the vehicle business; the ways are turning out to be more development than the old perceptive ones; the basic purchasing experience no longer fulfills them. Due to the increase …
Published in Journal of Automobile Engineering and Applications · Vol. 9, Issue 1, 2022 · pp. 5–11 Read article
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IoT-Enabled Sustainable Development: Architectures, Applications, Challenges, and Future Directions
Abstract: The Internet of Things (IoT) has developed into a powerful technology that can help tackle key global sustainability issues by enabling real-time monitoring, supporting data-based decisions, and facilitating smart automation. By interconnecting physical devices, sensors, and communication networks, IoT enables continuous data collection and analysis that supports efficient resource utilization across multiple sectors such as energy, agriculture, water management, transportation, and urban infrastructure. Through smart sensing and automated control systems, …
Published in Journal of Mobile Computing, Communications & Mobile Networks · Vol. 13, Issue 2, 2026 Read article
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Sensor Technologies in Robotics: A Review of Vision, Tactile, and Proximity Sensing Systems
Abstract: Robotics has undergone remarkable advancements in recent decades, largely driven by the integration of cutting-edge sensor technologies. Sensors serve as crucial for allowing robots to precisely logic, interpret, and react to the world around them. Among the most essential sensor types used in robotics are vision sensors, tactile sensors, and proximity sensors. These technologies strengthen a robot’s capacity for successful navigation, for example, object manipulation, and contact with people and …
Published in International Journal of Robotics and Automation in Mechanics · Vol. 3, Issue 1, 2025 · pp. 31–37 Read article
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A study on Public Perception and self-medication practices with Over-the-counter (OTC) Drugs
Abstract: Over-the-counter (OTC) medications are commonly used by individuals for self-medication due to their easy availability and the general belief that they are safe. However, misuse can lead to negative health outcomes such as adverse reactions, drug interactions, and delays in seeking professional medical care. In a country like India, where enforcement of drug regulations can vary and socioeconomic factors play a major role, the practice of self-medication is especially widespread. …
Published in Research and Reviews: A Journal of Pharmaceutical Science · Vol. 16, Issue 3, 2025 · pp. 01–07 Read article
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Assessing Nanomaterial Toxicity and Environmental Behavior: Toward Sustainable and Safe Nanotechnology
Abstract: The rapid advancement of nanotechnology has introduced engineered nanomaterials into diverse sectors including medicine, agriculture, electronics, and consumer products. However, the unique physicochemical properties that make nanomaterials valuable also raise significant concerns about their potential toxicity to human health and ecological systems. This study presents a comprehensive survey-based analysis of 400 respondents from diverse professional backgrounds across seven countries to assess perceptions and understanding of nanomaterial toxicity mechanisms and environmental …
Published in Nano Trends – A Journal of Nano Technology & Its Applications · Vol. 28, Issue 1, 2025 · pp. 1–11 Read article
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Spectrum of Issues Assessing the Social, Ethical, and Legal Aspects of VR/AR/MR
Abstract: With the rapid growth of RRR (VR, AR, MR) technology, there is a greater need for better interaction features such as immersiveness, interactivity, and multi-perception. RRR, as a new emerging information technology, presents a possible solution for generating interaction and fusion for data integration technology between both real and virtual space, and then provides different products and services. As RRR technology becomes more widely available, it is critical that we …
Published in Journal of Operating Systems Development & Trends · Vol. 9, Issue 3, 2022 · pp. 22–27 Read article
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Automation to Computation for Wireless Networks—GSM
Abstract: AbstractZigBee technology has aimed to exchange data wirelessly at a short distance using radio wave transmission comprising features to create ease, perception and controllability. Compact robot system forms have impetus over police investigate up to explore of explosives. Home appliance control and monitor have been additive after embedded explore formative within cell phones. Railway level crossings manned or unmanned have rectification opportune same as signal purviews through ZigBee coded sensing …
Published in Journal of Telecommunication, Switching Systems and Networks · Vol. 7, Issue 1, 2020 · pp. 1–7 Read article
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NeuroSight: AI-Powered Vision Enhancement for the Visually Impaired
Abstract: Visual impairment has long been a significant challenge, affecting a person’s ability to move independently, understand their surroundings, and perform everyday activities safely. Although considerable progress has been made in the development of assistive technologies, many existing solutions still face practical limitations. These include inconsistent performance in real-world environments, high power consumption, dependence on external computing resources, and limited ability to adapt to dynamic and rapidly changing surroundings. To address …
Published in Research & Reviews: A Journal of Embedded System & Applications · Vol. 14, Issue 2, 2025 · pp. 25–33 Read article
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Knowledge and awareness regarding primary teeth and their importance amongst postgraduate students of specialty other than pediatric dentistry in and around Vadodara city, India – A questionnaire survey
Abstract: AbstractPrimary teeth play an inevitable role in eating, phonetics, esthetics and also act as a spacemaintainer for permanent teeth. Therefore, their retention with a timely checkup and proper intervention due to caries is required till eruption of permanent teeth. This is to prevent the early tooth loss due to caries which is more frequent scenario. This is due to unawareness, ignorance and negligence amongst parents about children’s oral hygiene resulting …
Published in Research and Reviews: A Journal of Dentistry · Vol. 13, Issue 3, 2022 · pp. 22–29 Read article