Search
2 articles for “greenwashing”
-
A Study on “Clean" in Beauty: A Machine LearningApproach to Ingredient Transparency and ConsumerTrust
Abstract: The burgeoning "clean beauty" market, while driven by consumer demand for safer and more sustainable products, is plagued by ambiguous definitions and the pervasive challenge of "greenwashing". This ambiguity hinders informed consumer choices and complicates brand authenticity. This study addresses these complexities by developing a novel machine learning (ML) framework designed to objectively analyze cosmetic ingredient lists, classify products based on their "cleanliness" profile, and identify key ingredient attributes that …
Published in Recent Trends in Cosmetics · Vol. 3, Issue 1, 2026 · pp. 1–12 Read article
-
A Study on Relationship of Sustainable Development Goals with the Usage of Cosmetic Skin Care Products- A Study
Abstract: Sustainable Development Goals is nothing but making addressing the conflicts worldwide and giving better lives for people in the globe. The main aim is to tackle the challenges along with others to make the globe more sustainable for future generations. There are seventeen goals defined in SDGs which are focused on sustainable development. They are exclusively designed for eradication of poverty, protection of the environment, and the promotion of our …
Published in Recent Trends in Cosmetics · Vol. 2, Issue 2, 2025 · pp. 36–40 Read article