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15 articles for “Online Marketing Tools”
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Supertools Explorer: A One-stop Shop for Digital Productivity
Abstract: A comprehensive set of software programs called Supertools Explorer was developed to assist companies in optimizing their websites for search engines. The website offers a variety of tools, such as keyword research, on-page optimization, competitor analysis, link building, and statistics, which can assist businesses in enhancing their search engine visibility and increasing organic traffic to their website. The website's robust keyword research tool can assist companies in locating the most …
Published in Journal of Advances in Shell Programming · Vol. 10, Issue 1, 2023 · pp. 1–11 Read article
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Effectiveness of Online Advertising in Reaching Target Audiences
Abstract: This study examines the effectiveness of online advertising in reaching target audiences. With the rapid growth of digital platforms, understanding the efficacy of online advertising has become paramount for marketers. Utilizing a combination of quantitative analysis and case studies, this research investigates the various strategies and channels employed in online advertising to reach specific demographic segments. By analyzing metrics such as click-through rates, conversion rates, and audience engagement, this study …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 14, Issue 2, 2024 · pp. 8–12 Read article
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Hundred Percent Secure and Pure Steganography without Password Protection
Abstract: AbstractIn this digital world, various security schemes and algorithms are intended to protect information from intruder, attacker and unwanted parties. This is the example of pure steganography which does not take help of cryptography and password protection. Normally, steganography without the help of cryptography is not considered 100% secure. Along with cryptography, steganographic algorithms available in market are protected with password security. In this paper, steganographic algorithm which is 100% …
Published in Journal of Advancements in Robotics · Vol. 4, Issue 3, 2017 · pp. 13–16 Read article
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E-Commerce: A Review from the Context of Indian Market
Abstract: This paper bargains the reasonable information of web search tool promoting (SEM) or e-commerce, writing survey, present and future parts of e-business in Indian setting. This paper talked about the top spark components of shopping on the web. The present advancement would be a profitable expansion to analyst and academicians; and helpful hypothesis for specialists, sponsors, and business visionaries.Keywords: SEM, online marketing or e-commerce, pay-per-click (PPC)Cite this ArticleJain Vaibhav, Dhar …
Published in E-Commerce for Future & Trends · Vol. 3, Issue 2, 2016 · pp. 9–13 Read article
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Leveraging Digital Marketing Techniques for Newly Developed Software Using AI
Abstract: In today’s digital era, most software developers prefer using paid advertising campaigns for their newly developed software to strengthen their online visibility and attract new users; this research explores some strategies to increase and maximize the reach of newly developed software through digital marketing campaigns, particularly focusing on the use of artificial intelligence (AI) tools to optimize campaign performance and increase the reach of newly developed software. To fully assess …
Published in Journal of Multimedia Technology & Recent Advancements · Vol. 13, Issue 1, 2026 · pp. 12–22 Read article
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Personal Portfolio Website: A Tool for Professionals to Present their Work and Skills
Abstract: This work delves into the burgeoning realm of private portfolio websites, exploring the motivations and aspirations behind the efforts of experts to curate their virtual presence. In an era where personal branding and online visibility are paramount, these websites function as more than mere repositories of work; they are dynamic systems for self-expression, professional growth, and networking. Through a comprehensive evaluation of design trends and user experiences, this study highlights …
Published in Recent Trends in Programming languages · Vol. 11, Issue 2, 2024 · pp. 1–9 Read article
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Survey on Web Analytics
Abstract: AbstractWeb analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising …
Published in Journal of Web Engineering & Technology · Vol. 7, Issue 3, 2020 · pp. 20–24 Read article
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Innovative Approaches to Fake Product Detection: Blockchain and QR Code Synergy
Abstract: For consumers, corporations, and regulatory agencies, the worldwide market's rise of counterfeit goods presents serious issues. Maintaining consumer confidence, guaranteeing product safety, and preserving brand reputation all depend on the ability to identify counterfeit goods. An overview of the different approaches and difficulties associated with spotting counterfeit goods is given in this abstract. First off, the ability to identify sophisticated counterfeit goods is limited by the use of conventional techniques …
Published in International Journal of Radio Frequency Innovations · Vol. 2, Issue 1, 2024 · pp. 21–27 Read article
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Analysis of Gold Price Trend Using the Hidden Markov Model
Abstract: This study aims to analyze the behavior of gold prices in India through a two-state Hidden Markov Model (HMM). We first formulated crucial parameters, such as the Transition Probability Matrix (TPM), Initial Probability Vector (IPV), and Emission Probability Matrix (EPM). Subsequently, we constructed a hidden Markov probability distribution and evaluated Pearson’s coefficients to gauge the correlations separately for each state. The goodness of fit of the developed model was assessed …
Published in Research & Reviews: Discrete Mathematical Structures · Vol. 11, Issue 2, 2024 · pp. 7–16 Read article
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Role and Importance of Machine Learning in Social Media
Abstract: The widespread adoption of social media platforms has transformed the way individuals interact and communicate. Going beyond personal connections, social media has evolved into a potent tool for sharing information, shaping ideas, and fostering participation across various industries. Machine learning is pivotal in enhancing social media's impact. Social media generates vast data daily, and machine learning is essential for extracting insights. Sentiment analysis, a machine learning application, identifies emotions in …
Published in Journal of Mobile Computing, Communications & Mobile Networks · Vol. 11, Issue 1, 2024 · pp. 23–30 Read article
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Survey of Consumer Preference Towards E-commerce
Abstract: E-Commerce has undergone a tremendous shift in the age of globalization. Most corporate organizations have been using this technology to sell their various products for the past 10 years. For consumers in developing countries like India, online shopping offers a radically different buying experience. One of the tools available for online shopping is the facility. Numerous shoppers are attracted by the substantial discounts and offers made by the online vendors. …
Published in E-Commerce for Future & Trends · Vol. 11, Issue 2, 2024 · pp. 9–15 Read article
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Vegi Mart with Zero Contact
Abstract: The A vegetable selling business is an excellent business opportunity as it deals with commodities that are essential for survival and needed on a daily basis. The advent of digital tools has bestowed a different outlook on the farms. Now a days consumers have choice to select from a variety of vegetables, from any place and at any time from the number of stores which are listed in the e-commerce …
Published in Journal of Computer Technology & Applications · Vol. 12, Issue 1, 2021 · pp. 28–31 Read article
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Store Management System
Abstract: E-commerce into agriculture has significantly changed the existing structures of the agricultural markets. For farmers, it provides a direct outlet to sell their farm products and for consumers, it offers the opportunity to buy fresh and organic farm products. Here we report the design and development of an e-commerce web application for agricultural trading that not only makes use of modern web technologies but also allows farmers to list their …
Published in Research & Reviews : Journal of Agricultural Science and Technology · Vol. 14, Issue 3, 2025 · pp. 01–9 Read article
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Sentiment Analysis of E-Commerce Reviews using Machine Learning
Abstract: In e-commerce, sentiment pertains to the emotional responses, opinions, or perceptions that customers have about their online shopping experiences, including factors like product quality, service, and various processes such as ordering, shipping, and customer support. Sentiment analysis, which involves machine learning techniques, plays a crucial role in deciphering these sentiments. By using sentiment analysis, companies can obtain valuable insights from customer feedback from diverse online sources, including social media, surveys, …
Published in Journal of Operating Systems Development & Trends · Vol. 11, Issue 3, 2024 · pp. 25–37 Read article
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Personalization in E-Commerce and Its Impact on Customer Satisfaction
Abstract: In e-commerce, personalization is the process of customizing online shopping experiences based on each customer’s preferences, past purchases, and behavior. E-commerce platforms are increasingly using tailored content, targeted ads, and personalized recommendations to improve the user experience due to the rapid development of digital technologies and data analytics. Providing customers with pertinent goods and services is the primary goal of personalization, which increases convenience and engagement. By improving the efficiency …
Published in E-Commerce for Future & Trends · Vol. 13, Issue 2, 2026 · pp. 33–44 Read article