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3 articles for “Medical affairs”
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Understanding Market Research and Marketing Intelligence in Pharmaceutical Marketing: Role played by Medical Affairs
Abstract: Market Research and Marketing Intelligence are crucial components in pharmaceutical marketing, providing insights that drive strategic decisions and competitive advantage. Market research in the pharmaceutical industry involves collecting and analyzing data to understand market demands, patient preferences, and the competitive landscape. Understanding market research and marketing intelligence in pharmaceutical marketing is very important and medical affairs play a key role by serving as a bridge between scientific knowledge and market …
Published in Research and Reviews: A Journal of Pharmaceutical Science · Vol. 17, Issue 1, 2026 · pp. 124–129 Read article
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Risk & Opportunities in Development of new Drugs: A New Perspective
Abstract: The procedures of drug discovery and development are briefly described in this article. Our goal is to assist researchers whose work may be pertinent to the discovery and/or development of new drugs in framing their research reports in a way that appropriately situates their findings within the drug discovery and development process and supports the efficient translation of preclinical research to humans. One overarching theme of our article is the …
Published in Recent Trends in Infectious Diseases · Vol. 1, Issue 2, 2024 · pp. 19–28 Read article
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Alzheimer’s Disease Detection Using ML Algorithm
Abstract: A degenerative neurological state of affairs, Alzheimer's disease (AD) gradually impairs cognitive and functional capacities, especially in people over 65. Early AD detection is crucial for efficient management and treatment prep. This study delves into novel approaches for the early detection of AD using non-invasive methods. We've implemented a blend of neuroimaging data analysis and machine learning algorithms to pinpoint markers indicative of the disease during its initial phases. Our …
Published in Journal of Experimental & Applied Mechanics · Vol. 15, Issue 3, 2024 · pp. 53–57 Read article