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235 articles for “Marketing management”
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Reimagining Solid Waste Management in India: A case of Circular approach in C&D Waste Management
Abstract: Construction and demolition (C&D) waste, which accounts for an estimated 150–500 MT yearly and about 10–20% of the nation's total municipal solid waste (MSW) generation, is a significant management challenge for India. Accelerated urbanization, population increase, infrastructural expansion, and urban redevelopment initiatives are the main causes of this quickly expanding waste stream. Much of this waste is disposed of through uncontrolled dumping, encroachment on low-lying areas, and overcrowded landfills in …
Published in Journal of Construction Engineering, Technology & Management · Vol. 16, Issue 1, 2026 · pp. 1–10 Read article
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Paradigm of Artificial Intelligence in Business Management
Abstract: Artificial intelligence stands out as a prominent trend in today's technological landscape, enabling machines to engage in human-like thinking, learning from experiences, adapting to new inputs, and making decisions. This capability facilitates rapid and error-free results, akin to human rational decision-making. In the contemporary business landscape, which is often regarded as a cornerstone for national development, artificial intelligence plays a pivotal role. Businesses, ranging from small-scale enterprises to medium-sized ones …
Published in Current Trends in Information Technology · Vol. 14, Issue 1, 2024 · pp. 26–30 Read article
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Secure Interconnection of LDAP and DNSSEC PKI’s within Internet
Abstract: AbstractAfter decades of enlargement, net became a necessary tool helpful for professionals and personal people providing an outsized vary of services like emailing, management of bank accounts, reservation of hotels, train time schedules, real time traffic info, net search etc. If not targeted at the start, system security became quickly a key challenge for professionals and robust security solutions emerged on the market, primarily for professionals. Net security is therefore …
Published in Recent Trends in Programming languages · Vol. 3, Issue 3, 2016 · pp. 13–17 Read article
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APPLICATION OF ARTIFICIAL INTELLIGENCE IN DRUG DISCOVERY
Abstract: The application of artificial intelligence (AI) in medicine, especially through machine learning (ML), is revolutionizing new-age drug discovery research. AI is found as an efficient and powerful tool to narrow the gap between disease detection and developing and identifying potential therapeutic agents for a cure. This review provides a summary of the latest developments in AI and its potential application in drug discovery for untreatable diseases. The review also examines …
Published in Emerging Trends in Chemical Engineering · Vol. 12, Issue 3, 2025 · pp. 22–29 Read article
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Are smart refrigerators the way of the future for storing food?
Abstract: Smart refrigerators are changing the way people store food by using new technologies including Wi-Fi, artificial intelligence (AI), internal cameras, voice control, and inventory management systems. This article looks at how smart refrigerators are changing in homes and businesses, looking at how they could make things easier, cut down on food waste, and save energy. New technologies including Wi-Fi, internal cameras, voice control, artificial intelligence (AI), and inventory management systems …
Published in International Journal of Advanced Control and System Engineering · Vol. 4, Issue 1, 2026 · pp. 11–12 Read article
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Smart Energy Systems as a Solution for Sustainability
Abstract: This study examines the critical function of smart energy networks (SENs) in addressing the urgent global challenge of climate change. The study begins by elucidating the significant contributors to climate change, emphasizing the role of traditional energy sources, and underscores the need for a paradigm shift towards sustainable and cleaner alternatives. It explores the many facets of smart energy networks (SENs), including demand-side management, energy storage, smart grids, and the …
Published in International Journal of Electro-Mechanics and Material Behaviour · Vol. 1, Issue 2, 2023 · pp. 18–31 Read article
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Significant role of artificial intelligence in agriculture
Abstract: Using AI in agriculture has long been seen as one of the best ways to alleviate the shortage of food and adjust to the demands of an expanding population. An overview of AI's use in agronomic fields and its advancements in lab research are given in this paper. The review initially identifies two areas—soil management and weed management—where AI may be particularly useful. , and after that, the Internet of …
Published in Research & Reviews : Journal of Botany · Vol. 12, Issue 2, 2023 · pp. 1–6 Read article
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A case study on the application of TPM techniques in the manufacturing industry
Abstract: The steel sector has developed dramatically during recent years, driven by technical breakthroughs, competitive challenges, and changing client requirements. Consumers now place increasing focus on cost effectiveness, shorter delivery lead times, and consistently excellent product quality, driving industrial organizations to continually strengthen their operational performance. Adopting structured quality and maintenance systems has become crucial for maintaining competitiveness and attaining operational excellence in response to these difficulties.With a focus on enhancing …
Published in Journal of Production Research & Management · Vol. 16, Issue 1, 2026 · pp. 1–9 Read article
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Contribution, Limitations and Future Of Plant Growth Promoting Consortium in Sustainable Agriculture
Abstract: Current agricultural methods rely significantly on chemical fertilizers, pesticides, and other agrochemicals to enhance plant growth and combat pathogens, aiming to boost crop yields. However, the accumulation of chemical residues in the soil diminishes soil fertility considerably over a period. These accumulated chemicals gradually alter the soil's chemical composition, ultimately rendering it infertile. The high-risk conditions associated with these agricultural chemicals such as bioaccumulation, chemical toxicity and development of resistance …
Published in Research & Reviews : Journal of Botany · Vol. 13, Issue 2, 2024 · pp. 29–51 Read article
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Generalized Churn Prediction
Abstract: Abstract: Customer churn evaluation and management are important to determine the loyalty of customers with the firm and thus to remain aware of each customer whether he will stay or leave the firm. This, in turn, will be used to determine the value of the firm and hence its place in the market. This paper includes existing literature which has been done in the field of churn analysis from time …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 6, Issue 3, 2019 · pp. 19–24 Read article
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A Data-Driven Analysis of Machine Learning Classification Models for Reliable Crop Yield Prediction
Abstract: The adoption of ML technologies in agriculture is reshaping farming practices, empowering producers to make informed, data-oriented decisions that improve yields, sustainability, and long-term resilience. In mango cultivation, ML analyzes data from weather, soil, and pests to optimize irrigation, fertilization, and pest control. Predictive analytics help forecast ideal farming practices, minimizing resource wastage and improving yield. Real-time monitoring and image-based disease detection allow timely interventions to maintain plant health and …
Published in Research and Reviews : Journal of Crop science and Technology · Vol. 15, Issue 1, 2026 · pp. 12–17 Read article
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Designing for Mind: The Role of Psychology in Retail Interior
Abstract: This research paper investigates the critical role of psychology in retail interior design and its influence on consumer behavior and experience. Through an analysis of psychological principles such as store layout, color psychology, lighting, and sound, this study aims to uncover how these elements can be strategically applied to create engaging and effective retail environments. Two case studies, Westside and Shopper’s Stop at Phoenix Palassio, are examined to demonstrate the …
Published in International Journal of Urban Design and Development · Vol. 2, Issue 2, 2024 · pp. 56–70 Read article
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Purchase Intention of Online Consumers: A Study among the Online Consumers’ in Tamil Nadu
Abstract: Online purchase is one of the imperative trading methods worldwide. Consumers’ online purchase intention is based on several social-economic factors. Time constraint is one of the basic reasons for online purchases. People are satisfied with the products purchased online. Hence it is needed to understand the purchase intention of consumers when they prefer online. The present research aims to examine the factors influencing consumers’ online purchase intention among consumers in …
Published in Journal of Production Research & Management · Vol. 7, Issue 2, 2017 · pp. 34–41 Read article
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Study and Analysis of Components and Impact of AWS on Cloud Computing
Abstract: This study aims to analyze the components and impact of Amazon Web Services (AWS) on cloud computing. AWS is one of the most widely used cloud computing platforms in the world, providing a wide range of services such as computing, storage, networking, and databases. In this study, we will examine the components of AWS, including EC2, S3, RDS, and Lambda. EC2 provides scalable computing capacity in the cloud, while S3 …
Published in Recent Trends in Parallel Computing · Vol. 10, Issue 1, 2023 · pp. 35–42 Read article
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E-Commerce and AI: Product Recommendation and Pricing
Abstract: E-commerce has evolved from a simple online storefront to a complex ecosystem driven by data and demanding personalized experiences. In this highly competitive environment, businesses are continuously looking for new ways to entice and keep customers. Artificial intelligence is growing as an effective instrument, offering a multitude of applications that are transforming the e-commerce industry. This study will look at the important areas wherein AI is having a substantial impact, …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 12, Issue 2, 2025 · pp. 37–45 Read article
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Scope of Cross-Platform App Development Trends
Abstract: Hybrid (Cross-platform) application market is the pace improving application improvement step that is having a rise day by day. For now, choosing this option is just a convenient step forward to continue. Today IT world very much every company and business start-up and initiatives are focusing on considering the cross-platform tools when managing other applications or update to a previously established application. Furthermore, on the other side if we come …
Published in Recent Trends in Parallel Computing · Vol. 8, Issue 3, 2021 · pp. 1–8 Read article
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Corporate Governance Philosophy and Non-Mandatory Disclosures: A Study of Top 10 Companies in India
Abstract: The Agency Problem has given a rise to and a need for the present system of Corporate Governance. Corporate Governance implies the conduct in which a company is managed to the paramount interest of all the concerned stakeholders. Though it is a legal compulsion to adhere to the Corporate Governance Practices, some of the companies try to exceed the legal standards. The present paper is an attempt to study the …
Published in Journal of Production Research & Management · Vol. 0, Issue 0, 2011 · pp. 24–33 Read article
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CLOUD COMUTING ANALYSIS CONCEPT ARCHITECTURE
Abstract: AbstractIn 2015, as more industries turned to them for compute power and data management, unlike past years when public cloud storage providers tried to attract customers mainly through charge cuts, they are more attentive on substantial and out their knowledge choices in 2015. Amazon web services (AWS) has thrown its flexible file system for a scalable file system in the mist for network file system (NFS) applications. The Google cloud …
Published in Journal of Software Engineering Tools & Technology Trends · Vol. 3, Issue 3, 2016 · pp. 14–17 Read article
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Practical approach for Type 2 Diabetes: Role of DPP4 Inhibitors
Abstract: Dipeptidyl peptidase-4 inhibitors (DPP-4Is) have become essential in managing type 2 diabetes mellitus (T2DM) due to their ability to enhance incretin hormone activity, which promotes insulin secretion and inhibits glucagon release. These agents effectively lower HbA1c levels by 0.5–1.0%, are weight-neutral, and have a low risk of hypoglycemia, making them suitable for a broad patient population, including the elderly. The antidiabetic market in India is vast. Gliptin as group row …
Published in Research and Reviews: A Journal of Pharmacology · Vol. 14, Issue 2, 2024 · pp. 20–26 Read article
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A Comprehensive Food Delivery System
Abstract: The demand for quick as well as efficient food delivery options has escalated, especially in the digital era for sought-after items such as pizza. Existing systems often lack any real-time communication, and due to order status being uncertain, customer dissatisfaction subsequently arises. This project aims to develop a real-time pizza order tracker app using Node.js, Express.js, as well as MongoDB, to address these gaps by providing instant updates and a …
Published in Current Trends in Information Technology · Vol. 15, Issue 3, 2025 · pp. 01–10 Read article