local newspaper
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Opportunities & Challenges of Local Newspapers in Rural Communication
Abstract: Communication is essential to modern society, serving as the backbone of interactions and information sharing within communities. Among the various forms of media, local newspapers play a crucial role in shaping the development landscape of rural areas. They serve as vital sources of information that connect communities and facilitate development initiatives, bridging the gap between the government, non-governmental organizations, and rural residents. By providing important information about welfare schemes, agricultural …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 15, Issue 1, 2025 · pp. 42–46 Read article
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A Comparative Study of the Role of Local Newspapers in Rural Development in Three Selected Blocks in West Bengal
Abstract: This study aims to investigate and compare the role of local newspapers in facilitating rural development with a focus on three selected blocks in North 24 Parganas district in West Bengal, India. Local newspapers are a significant communication medium in rural areas, influencing community awareness, mobilization, and development initiatives. The study employed a mixed-methods approach, combining qualitative interviews, content analysis of newspapers, and surveys to comprehensively understand the impact challenges …
Published in International Journal of Rural and Regional Development · Vol. 3, Issue 1, 2025 · pp. 1–11 Read article