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2 articles for “scent marketing”
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Designing for Mind: The Role of Psychology in Retail Interior
Abstract: This research paper investigates the critical role of psychology in retail interior design and its influence on consumer behavior and experience. Through an analysis of psychological principles such as store layout, color psychology, lighting, and sound, this study aims to uncover how these elements can be strategically applied to create engaging and effective retail environments. Two case studies, Westside and Shopper’s Stop at Phoenix Palassio, are examined to demonstrate the …
Published in International Journal of Urban Design and Development · Vol. 2, Issue 2, 2024 · pp. 56–70 Read article
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Development of Herbal Mosquitoes repellent candle
Abstract: Citronella oil and essential oil are commonly used for their insect-repellent properties. They’re important for creating natural insect repellents, candles, and sprays, offering a safer alternative to chemical-based products. Citronella oil is particularly effective against mosquitoes, making it invaluable for outdoor activities and protecting against insect-borne diseases like malaria and Zika virus. Its pleasant scent also adds to its appeal as a natural air freshener. In a mosquito repellent study, …
Published in Recent Trends in Cosmetics · Vol. 1, Issue 2, 2024 · pp. 8–12 Read article