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25 articles for “real-time customer engagement”
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Comparative Analysis of AI-Enabled Conversational Agents and Recommendation Systems for Real-Time Customer Engagement in E-Retailing
Abstract: The rapid deployment of artificial intelligence (AI) in e-retailing has revolutionized the way companies interact with customers in real time. Conversational agents and recommendation engines are two of the most popular AI techniques used to influence customer engagement, while empirical knowledge on the relative effectiveness of these approaches is rare. To bridge this gap, the current research examines and compares the impact of AI-driven conversational agents to that of AI-oriented …
Published in E-Commerce for Future & Trends · Vol. 13, Issue 2, 2026 · pp. 15–32 Read article
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Human-Centered AI in Museums: Enhancing Accessibility and Visitor Engagement
Abstract: Artificial intelligence (AI) is being used extensively in museums, which are cultural and learning spaces, to improve accessibility, optimize environmental conditions, and improve visitor experiences. Traditional museum designs are evolving to accommodate the demands of contemporary visitors, as they frequently fall short in properly engaging various audiences. AI-powered tools like augmented reality, machine learning, and smart sensors allow museums to design customized, adaptable spaces. Based on real-time visitor data, these …
Published in Journal of Structural Engineering and Management · Vol. 12, Issue 1, 2025 · pp. 27–33 Read article
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Hyper Personalization Using AI: Elevate Fitness
Abstract: In the modern era, many individuals find it challenging to prioritize their health and well-being due to busy lifestyles filled with work, academic, and personal obligations. Conventional fitness and nutrition programs often apply uniform strategies that overlook individual differences in body type, preferences, and goals. This lack of real-time feedback and contextual customization often leads to poor user engagement and unsatisfactory results over time. Elevate is a comprehensive, AI-powered fitness …
Published in Journal of Mobile Computing, Communications & Mobile Networks · Vol. 12, Issue 3, 2025 · pp. 10–21 Read article
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Revolutionising Marketing: Leveraging Blockchain and AI for Impactful Management
Abstract: In today's rapidly evolving business landscape, marketing management faces numerous challenges, including effective decision-making, customer engagement, and data security. Advanced technologies like AI and Blockchain have revolutionized the marketing domain, providing novel solutions to address these challenges. AI plays an essential role in marketing management through its utilization of data analysis, predictive modelling, and automation, providing marketers with the ability to extract valuable insights from extensive data sources, facilitating data-informed …
Published in E-Commerce for Future & Trends · Vol. 10, Issue 3, 2023 · pp. 26–33 Read article
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Harnessing the Power of Big Data for Personalized Marketing
Abstract: In today’s digital age, big data has revolutionized the way businesses engage with customers, driving a shift from traditional blanket marketing strategies to highly personalized campaigns. By examining large volumes of data gathered from various sources like social media, websites, and transaction records, companies can gain valuable insights into consumer behavior, preferences, and buying patterns. Personalized marketing leverages these insights into craft-tailored experiences that resonate with individual customers. For instance, …
Published in Current Trends in Information Technology · Vol. 15, Issue 1, 2025 · pp. 19–22 Read article
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The Impact of AI-Driven Decision-Making on Consumer Behavior and Sustainable Consumption Patterns in Modern Management
Abstract: The accelerating integration of Artificial Intelligence (AI) into business management systems has fundamentally transformed the dynamics of consumer decision-making and organizational marketing strategies. This paper investigates the multidimensional impact of AI-driven technologies, including predictive analytics, recommendation engines, chatbots, natural language processing, and machine learning algorithms, on consumer behavior and sustainable consumption patterns within contemporary management frameworks. Drawing upon a comprehensive synthesis of empirical studies, theoretical literature, and bibliometric analyses, the …
Published in Journal of Production Research & Management · Vol. 16, Issue 2, 2026 · pp. 12–19 Read article
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Artificial Intelligence and Personalized Learning
Abstract: Artificial Intelligence is transforming education by delivering customized learning pathways that align with each learner’s unique abilities and areas for improvement. Traditional teaching often struggles to meet individual needs; however, AI-powered systems analyse learning patterns in real time, ensuring customized lessons. Virtual tutors and AI chatbots provide instant feedback and 24/7 support, improving comprehension. Gamified learning, combined with augmented and virtual reality, transforms education into a more engaging and enjoyable …
Published in Current Trends in Information Technology · Vol. 15, Issue 3, 2025 · pp. 11–18 Read article
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Enhancing Customer Engagement with AI-Driven Movie Recommenders: Integrating Neural Collaborative Filtering, Sentiment Analysis, and Conversational Agents
Abstract: In today’s competitive digital landscape, user engagement is a critical factor for the success of entertainment platforms, especially those offering movie recommendations. This study introduces a comprehensive AI-driven framework designed to enhance customer interaction, satisfaction, and loyalty through the intelligent integration of multiple deep learning models. The system combines three core components: Neural Collaborative Filtering (NCF) for generating personalized movie recommendations based on user behavior and preferences, Long Short-Term Memory …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 12, Issue 3, 2025 · pp. 45–54 Read article
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Enhancing Security of UPI Payments Through Artificial Intelligence
Abstract: The integration of Artificial Intelligence (AI) into modern digital payment systems has brought about a significant transformation in the banking and financial sector. Among these systems, the Unified Payments Interface (UPI), developed by the National Payments Corporation of India (NPCI), has emerged as one of the most successful real-time payment mechanisms due to its simplicity, accessibility, and efficiency. With the incorporation of AI technologies, UPI has witnessed notable improvements in …
Published in International Journal of Mobile Computing Technology · Vol. 3, Issue 2, 2025 · pp. 7–12 Read article
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Challenges of E-learning for Learners
Abstract: E-learning, the use of digital technologies for education, has become increasingly popular in recent years. However, learners face several challenges in this mode of learning. This abstract explores some of the key challenges faced by learners in e-learning environments. E-learning environments often lack the interpersonal engagement found in traditional classrooms, such as collaborative discussions, peer support, and networking opportunities, which can result in feelings of isolation and reduced motivation. Success …
Published in International Journal of Machine Systems and Manufacturing Technology · Vol. 3, Issue 2, 2025 · pp. 7–15 Read article
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Using Neural Network Method to Construct 3H Content Model
Abstract: This paper proposes a 3H (hero, hub, and hygiene) content model by neural network method to predict the conversion rate of audiences between each of the three layers. The empirical data is collected from a brand of beauty groceries store. There are134,569 audiences who subscribe to this brand’s Youtube channel over one year are involved to make parameters estimation, weight value of each attribute in each content, and calculate the …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 10, Issue 2, 2023 · pp. 39–45 Read article
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Productivity Improvement Using Kaizen-Muda Elimination
Abstract: In today's fiercely competitive business environment, achieving operational excellence and sustainable growth is paramount for organizations across diverse industries. The Kaizen philosophy, rooted in Japanese principles, offers a powerful framework for driving continuous improvement by systematically identifying and eliminating waste, or "muda." This paper explores the concept of Kaizen and its application in eradicating muda, paving the way for enhanced productivity, cost reduction, and a competitive advantage. Kaizen, which translates …
Published in International Journal of Industrial and Product Design Engineering · Vol. 2, Issue 1, 2024 · pp. 1–6 Read article
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Artificial Machine Intelligence Language for Banking Chatbot
Abstract: The developed system introduces a banking chatbot utilizing Artificial Intelligence Markup Language (AIML) to enhance customer interactions within the banking sector. With the increasing demand for efficient customer service and the adoption of automated systems, chatbots have emerged as a pivotal solution for banks to streamline operations and improve user experience. The proposed banking chatbot leverages state-of-the-art natural language processing (NLP) algorithms powered by AIML to interpret user queries, provide …
Published in Journal of Communication Engineering & Systems · Vol. 14, Issue 3, 2024 · pp. 8–13 Read article
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Automobile Augmented Reality E-Catalogue
Abstract: The automobile augmented reality (AR) E-catalogue is an imaginative application that employs augmented reality innovation to supply an immersive and intelligent way for clients to browse cars and other vehicles online. The application permits clients to see and associated with virtual 3D models of cars in a real-world environment, giving them a much better understanding of the estimate, plan, and highlights of the vehicle. The vehicle AR E-catalogue empowers clients …
Published in Journal of Software Engineering Tools & Technology Trends · Vol. 11, Issue 2, 2024 · pp. 23–27 Read article
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CredBud: The Ultimate Student Platform
Abstract: In the rapidly evolving educational landscape, effective management of student performance, attendance, and engagement is essential for fostering accountability, motivation, and academic growth. Addressing the limitations of traditional methods, CredBud introduces an innovative digital platform designed to revolutionize academic management. This secure, user-friendly ecosystem empowers both students and faculty to enhance efficiency and collaboration. CredBud’s key features include a credit allocation and grading system to monitor academic progress, a theoretical …
Published in Journal of Microcontroller Engineering and Applications · Vol. 12, Issue 2, 2025 · pp. 1–9 Read article
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NutriHeart with Chatbot
Abstract: Heart disease stands as one of the world's principal reasons for human deaths since it causes major preventable fatalities each year. Healthcare institutions currently explore machine learning (ML) integration for establishing new approaches toward predicting, and acting ahead of healthcare developments. NutriHeart presents an AI-based platform that accomplishes cardiovascular risk detection early and extends heart wellness by delivering customized nutritional and lifestyle recommendations. Using Support Vector Machines (SVM) along with …
Published in Recent Trends in Parallel Computing · Vol. 12, Issue 3, 2025 · pp. 22–34 Read article
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A Machine Learning Approach to Forecasting Outcomes in Limited Overs Cricket
Abstract: This study explores the application of machine learning techniques to forecasting outcomes in limited overs cricket matches, with a particular focus on One Day Internationals (ODIs). The research investigates how classification algorithms can be effectively utilized to analyze both contextual and dynamic factors that influence match results, including venue details, toss decisions, team strength, and historical performance records. By employing a structured methodology encompassing feature selection, data preprocessing, model training, …
Published in Recent Trends in Sports · Vol. 2, Issue 2, 2025 · pp. 09–19 Read article
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Facial Emotion Detection and Its Applications
Abstract: Facial emotion detection (FED) is an interdisciplinary field that integrates artificial intelligence, computer vision, and machine learning to recognize and interpret human emotions based on facial expressions. The development of FED systems has been propelled by advancements in deep learning, particularly convolutional neural networks (CNNs) and recurrent neural networks (RNNs), which enhance recognition accuracy. Feature extraction techniques, including geometric and appearance-based methods, play a crucial role in classifying emotional states. …
Published in International Journal of Optical Innovations & Research · Vol. 3, Issue 1, 2025 · pp. 8–12 Read article
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A Comprehensive Review of AI-Driven Strategies for Tailored Wellness and Dietary Recommendations
Abstract: In today’s fast-paced world, health and fitness have become top priorities for many individuals. As a result, people increasingly turn to mobile apps and digital tools to track their wellness goals, follow diet plans, and stay fit. However, most of these apps provide the same set of recommendations for all users, ignoring the fact that everyone has different needs. This one-size-fits-all approach often fails to keep users engaged and motivated, …
Published in International Journal of Algorithms Design and Analysis Review · Vol. 3, Issue 2, 2025 · pp. 16–20 Read article
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From Oral to Virtual: The Evolution of Storytelling
Abstract: Storytelling, a timeless art of expressing ideas and emotions, has experienced a revolutionary transformation in the digital era. The emergence of digital platforms like social media, streaming services, podcasts, and interactive apps has completely transformed how stories are created, shared, and experienced. This modern age is marked by accessibility, interactivity, and multimedia convergence, allowing storytellers to reach world audiences in unprecedented fashion. With the advent of the digital era, stories …
Published in Journal of Multimedia Technology & Recent Advancements · Vol. 12, Issue 2, 2025 · pp. 26–32 Read article