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4 articles for “Flipkart”
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A Study on the Impact of Seasonal Sales on E-Commerce Trends in India: Insights from Amazon and Flipkart
Abstract: This study investigates the growing impact of seasonal sales on e-commerce trends in India, with a particular emphasis on two leading platforms, Amazon and Flipkart. Large-scale events such as the Great Indian Festival and the Big Billion Days have become defining moments in the country’s online retail calendar, creating noticeable shifts in consumer purchasing behavior, sales volumes, and digital marketing approaches. The research examines how heavy discounts, limited-time offers, and …
Published in E-Commerce for Future & Trends · Vol. 12, Issue 3, 2025 · pp. 01–06 Read article
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An Analysis of Graph Database in Data Modelling and Analysis for a Recommendation System
Abstract: This research work focuses on graph databases, mainly Neo4j databases, in recommendation systems for e-commerce websites. The importance of research is that it explains how graph databases efficiently handle the complex relationship between user-items, which is difficult for traditional databases. Sparsity, limited diversity, and high setup costs are the challenges traditional databases face. This research work overcomes these problems using Ne04j with Cypher query language and graph algorithms (PageRank, Shortest …
Published in Journal of Advanced Database Management & Systems · Vol. 12, Issue 3, 2025 · pp. 33–39 Read article
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The Futuristic Outlook of E-Commerce in India
Abstract: In the past ten years, India has witnessed extraordinary growth in e-commerce, which can be attributed to the proliferation of smartphones, the growing middle class, and the increasing number of people who have access to the internet. The retail scene has been revolutionized by major firms such as Amazon and Flipkart, as well as growing local platforms, which offer a diverse range of items and services. A further acceleration of …
Published in E-Commerce for Future & Trends · Vol. 11, Issue 3, 2024 · pp. 1–10 Read article
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Indian Entrepreneurs' Role in E-Commerce
Abstract: The e-commerce industry in India has experienced unprecedented growth as a result of the rapid penetration of the internet, the availability of affordable telephones, and the shifting behaviors of consumers. Using technology, ingenuity, and locally tailored solutions, Indian businesspeople have been at the forefront of this transformation, which has enabled them to serve a massive and varied market. An examination of the ways in which Indian e-commerce firms have triumphed …
Published in E-Commerce for Future & Trends · Vol. 12, Issue 2, 2025 · pp. 01–15 Read article