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5 articles for “Brand loyalty”
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Crafting Consumer Experiences: The Psychology of Retail Interior Design
Abstract: The psychology of retail interior design and its influence on consumer behaviour. Drawing upon theories from environmental psychology, consumer behaviour, and retail management, the study investigates how design elements such as colour, lighting, spatial layout, and sensory experiences shape consumer perceptions, emotions, and decision-making processes in retail environments. A comprehensive review of existing literature provides insights into established theories and previous research findings related to retail interior design and consumer …
Published in International Journal of Architectural Design and Planning · Vol. 2, Issue 1, 2024 · pp. 18–29 Read article
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HCI: A Systematic Review of Trends, Challenges, and Future Directions
Abstract: The field of human-computer interaction (HCI), which connects people and technology, is becoming increasingly important and developing quickly. By emphasizing intuitive interaction, user-focused design, and overall system usability, it contributes to the development of more intelligent, responsive, and human-centered systems. This thorough analysis explores the many uses of HCI, such as mobile and multi-screen platforms that demand smooth, cross-device interactions and immersive settings like the Metaverse, where users interact within …
Published in Journal of Multimedia Technology & Recent Advancements · Vol. 12, Issue 3, 2025 · pp. 10–16 Read article
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Blockchain-Based Smart Agri-Food Supply Chain Management System with User-Centric Design for Enhanced Consumer Trust
Abstract: Existing blockchain-based solutions for agri-food supply chains primarily focus on internal traceability and efficiency while neglecting consumer-facing functionalities. Building consumer trust requires not only a secure and transparent supply chain but also user-friendly interfaces for easy access to product information and journey tracking. This study addresses this gap by implementing a blockchain-based agri-food supply chain system with a user-centric design. Beyond internal transparency, the system features an intuitive consumer interface …
Published in Journal of Advanced Database Management & Systems · Vol. 13, Issue 1, 2026 Read article
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AI-Driven Promotion Platforms: Increasing Customer Engagement in Banking
Abstract: Artificial Intelligence has been in talk since data was considered as an asset. Using this data, prolific information has been extracted to gather detailed information and create datasets. Artificial intelligence is shaping the narrative of the world in the 21st century. It has become a driving force behind innovation, influencing various industries and redefining traditional practices. Artificial intelligence has revolutionized customer engagement strategies across industries, particularly Banking. This study explores …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 12, Issue 1, 2025 · pp. 87–92 Read article
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Smart Service Solutions AI: AI-driven Multimodal Search for Home Appliance Support
Abstract: The global home appliance services market is projected to reach USD 1,203.11 billion by 2032, driven by smart household appliances. Essential services like installations, maintenance, and repairs ensure optimal performance and longevity, leading to higher customer satisfaction and loyalty. The service station partner ecosystem is crucial for ongoing support and profitability. However, challenges such as identifying the right manuals, finding relevant parts, and providing accurate instructions must be addressed to …
Published in Journal of Instrumentation Technology & Innovations · Vol. 15, Issue 3, 2025 · pp. 27–43 Read article