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40 articles for “online marketing or e-commerce”
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Creating a Platform for Merchants and Consumers to Create and Seek Potential Offers
Abstract: In today’s day and age, the extensive application of E-commerce technology and the continuous upgrading of the consumption model have made online shopping an indispensable part of our lives. To gain breakthroughs and market opportunities, traditional retailers have opened up online retailing. However, with the adjustment of urban industrial layout and the increasing diversification of urban industry and commercial development model, the urban distribution has presented characteristics of multiple varieties, …
Published in E-Commerce for Future & Trends · Vol. 8, Issue 1, 2021 · pp. 10–16 Read article
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Consumer Marital Status affecting their Online Buying Preferences
Abstract: This research work aims to study the effect of consumer’s marital status on their preferences towards online buying of goods. Research work focuses that among seven service marketing mix components (product, price, place, promotion, process, people and physical evidence) which factors are influenced by consumer’s marital status. Primary data from the respondents against twenty eight statements related to service marketing mix components have been collected and analysed against marital status …
Published in E-Commerce for Future & Trends · Vol. 5, Issue 1, 2018 · pp. 30–37 Read article
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Designing of Product and Sales Review System
Abstract: AbstractWith the quick development of the Internet, clients' capacity to distribute content has made dynamic electronic groups that give an abundance of item data. Shoppers incline toward perusing surveys to choose whether to purchase an item. In any case, the high volume of surveys that are normally distributed for a solitary item makes it harder for people to find the best audits and comprehend the genuine hidden nature of an …
Published in E-Commerce for Future & Trends · Vol. 4, Issue 1, 2017 · pp. 3–8 Read article
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Fresh Bazaar Under Online Advertise Proposal on Behalf of Agricultural Food
Abstract: Agriculture plays an important role in people's lives. This provides an adequate food supply for humans. This project deals with the agricultural marketing process of India and Nepal, where farmers live in rural areas and struggle to earn a living despite their hard work from dawn to dusk. In the distribution aspects, traditionally, farmers depend on intermediaries for their production, resulting in reduced income and a limited market. After harvest, …
Published in Recent Trends in Programming languages · Vol. 8, Issue 2, 2021 · pp. 5–10 Read article
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Consumer Awareness and Adoption Barriers of E-Pharmacy Services in Delhi/NCR: A Mixed-Methods Investigation
Abstract: Background: The rapid digitization of India's pharmaceutical market has positioned e-pharmacies as a transformative force; yet, consumer adoption remains significantly low despite growing awareness. Objectives: This study investigates consumer awareness levels, purchasing behaviors, trust perceptions, and adoption barriers regarding e-pharmacy services among urban Indian consumers. Methods: A sequential explanatory mixed-methods design was employed. Quantitative data were gathered via a structured questionnaire administered to 65 respondents in Delhi. Qualitative insights were …
Published in Research and Reviews: A Journal of Pharmacology · Vol. 16, Issue 2, 2026 · pp. 23–32 Read article
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Baker’s Company (An E-commerce Application)
Abstract: Bakery industry is playing a very important role in the lives of people who like to eat baked foods like cakes, pastries, cookies etc. The market of bakery industry is categorized as cafes, restaurants that serve coffee, tea and baked food to customers who wish to consume them. As nowadays technology plays a vital role in our lives to make our life easier, the use of mobiles operating systems like …
Published in E-Commerce for Future & Trends · pp. 22–27 Read article
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Sentiment Analysis of E-Commerce Reviews using Machine Learning
Abstract: In e-commerce, sentiment pertains to the emotional responses, opinions, or perceptions that customers have about their online shopping experiences, including factors like product quality, service, and various processes such as ordering, shipping, and customer support. Sentiment analysis, which involves machine learning techniques, plays a crucial role in deciphering these sentiments. By using sentiment analysis, companies can obtain valuable insights from customer feedback from diverse online sources, including social media, surveys, …
Published in Journal of Operating Systems Development & Trends · Vol. 11, Issue 3, 2024 · pp. 25–37 Read article
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Current Advancements in Upbringing of E-Commerce Websites
Abstract: The E-commerce websites are the modern stores and are currently gaining more and more business daily with a heavy annual turnover. In this cutting edge market, many Indian stores have also played a huge and effective role changing the consumers shopping experience. The manuscript consists of many different techniques one can use to build a more effective, attractive and secure website for the consumers.Keywords: E-commerce, online shopping, B2B, B2C, C2C, …
Published in E-Commerce for Future & Trends · Vol. 2, Issue 2, 2015 · pp. 1–7 Read article
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Study of Data Science in Online Behavioral Advertising
Abstract: The proliferation of the COVID-19 pandemic has led to a growing significance of social media in people's lives. Online activity in the digital domain has expanded considerably, showing a higher reliance on social media platforms for communication in both personal and professional situations. Coronavirus has a global impact on e-commerce and hence transformed the nature of business. Despite the COVID-19 issue and economic slowdown, the Indian e-commerce industry exhibited an …
Published in Journal of Open Source Developments · Vol. 10, Issue 3, 2023 · pp. 1–6 Read article
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The Rise of AI in E-Commerce: Transforming Shopping Experiences
Abstract: The field of e-commerce is transforming due to the integration of artificial intelligence, offering businesses fresh possibilities to enhance customer experiences, streamline operations, and foster expansion. This article explores the transformative impact of artificial intelligence (AI) on various aspects of e-commerce, including personalized shopping experiences, intelligent chatbots and virtual assistants, predictive analytics for inventory management, dynamic pricing strategies, visual search and image recognition, fraud detection, and security measures, augmented reality …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 11, Issue 1, 2024 · pp. 22–26 Read article
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A Comparative Study about Consumer Protection in E-commerce
Abstract: This research covers aspects of consumer policy related to consumer protection and e-commerce. He says how consumer protection can take measures for the consumers and how empowerment can be attracted to market innovation, quality improvement and price competition. This study presents policy principles to ensure that consumer interests are adequately protected. E-commerce is given more impetus to increase purchases and products in the market, get the item at home, increase …
Published in E-Commerce for Future & Trends · Vol. 8, Issue 2, 2021 · pp. 1–3 Read article
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Survey on Web Analytics
Abstract: AbstractWeb analytics is the measurement, collection, analysis and reporting of web data for purposes of understanding and optimizing web usage. However, Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research, and to assess and improve the effectiveness of a website. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising …
Published in Journal of Web Engineering & Technology · Vol. 7, Issue 3, 2020 · pp. 20–24 Read article
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The Futuristic Outlook of E-Commerce in India
Abstract: In the past ten years, India has witnessed extraordinary growth in e-commerce, which can be attributed to the proliferation of smartphones, the growing middle class, and the increasing number of people who have access to the internet. The retail scene has been revolutionized by major firms such as Amazon and Flipkart, as well as growing local platforms, which offer a diverse range of items and services. A further acceleration of …
Published in E-Commerce for Future & Trends · Vol. 11, Issue 3, 2024 · pp. 1–10 Read article
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Forthcoming Technological Breakthroughs in the Metaverse Development
Abstract: The Metaverse represents an enduring and constant multiuser realm that merges the physical world with digital virtual elements. It stands as the cosmos beyond the realm of reality. The term “metaverse” refers to a shared, permanent, immersive, three-dimensional virtual environment that combines the physical and digital worlds and allows users to interact in real time while shopping, working, playing, and hanging out. Since the beginning of the internet, its quick …
Published in Journal of Web Engineering & Technology · Vol. 10, Issue 2, 2023 · pp. 26–33 Read article
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Vegi Mart with Zero Contact
Abstract: The A vegetable selling business is an excellent business opportunity as it deals with commodities that are essential for survival and needed on a daily basis. The advent of digital tools has bestowed a different outlook on the farms. Now a days consumers have choice to select from a variety of vegetables, from any place and at any time from the number of stores which are listed in the e-commerce …
Published in Journal of Computer Technology & Applications · Vol. 12, Issue 1, 2021 · pp. 28–31 Read article
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Baker’s Company ( An E-commerce Application)
Abstract: A bakery industry is playing a very important role in the lives of people who likes to eat baked foods like cakes, pastries, cookies etc. The market of bakery industry is categorized as cafes, restaurants that serve coffee, tea and baked food to customers who wish to consume them. As Now a days the technology plays a vital role in our lives to make our life easier. The use of …
Published in E-Commerce for Future & Trends · Vol. 8, Issue 2, 2021 · pp. 22–27 Read article
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Web-based Rental Application for Leasing and Renting Daily Utilities
Abstract: This project addresses the challenges posed by a cluttered online marketplace, specifically catering to the everyday needs of our local community. We propose a user-friendly website designed as a one-stop solution for borrowing, renting, and buying a wide range of items. Existing platforms often lack organization, forcing users to navigate multiple channels to find what they need, leading to wasted time and effort. Our website is built to overcome this …
Published in Journal of Computer Technology & Applications · Vol. 16, Issue 1, 2025 · pp. 77–83 Read article
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Dynamic Price Model for E-Commerce
Abstract: Retailers may now respond to fluctuating demand, inventory levels, competitor activities, consumer traits, and market circumstances using dynamic pricing, a data-driven technique that has become more significant in e-commerce. Modern pricing systems are much more complex and responsive than they were in the past due to the fast advancements in artificial intelligence (AI), machine learning (ML), big data analytics, and reinforcement learning. This review critically examines recent developments in dynamic …
Published in E-Commerce for Future & Trends · Vol. 13, Issue 2, 2026 · pp. 45–55 Read article
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Infinite Possibilities Unlocking the Future and Scope of Startup Communities
Abstract: The country is an international leader in development. India is implementing a significant change into measures that support new businesses with an atmosphere that encourages business in the current generation.A newly formed company is a fledgling business founded by a few businessmen to produce distinctive unique one-of-a-kind items or offerings. It seeks to promote originality and hasten the development of innovations."A upstart is an inadequate, fast-growing, adaptable, and vulnerable commercial …
Published in Journal of Production Research & Management · Vol. 13, Issue 1, 2023 · pp. 1–5 Read article
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E-Contracts in India: Its Legality, Pros. and Cons.
Abstract: The advent and rapid growth of technological era in the world has given rise significantly to new horizons of contracts namely ‘electronic contracts’, immensely keeping behind the traditional way of making contracts. The electronic contracts or online contracts bear multiple connotations that are done through the usage of internet and currently have successfully griped the present generation market due to its handy accessibility beyond geographical constraints, employment generation, startup initiatives …
Published in E-Commerce for Future & Trends · Vol. 7, Issue 2, 2020 · pp. 14–19 Read article