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Customers’ Information: A Tool for Customers’ Retention in Hotels, A Case Study of Presidential Hotel, Rumuola, Portharcourt, Rivers StateBy Olawale - Olakunle, Olajumoke Elizabeth
Abstract: This research focused on customers’ information, a tool for customers’ retention, a case study of Presidential Hotel, Rumuola, Portharcourt, Rivers State. Specifically, the study helped to know how to win customers in other words to retain them and make them enjoy the various services being paid for and prefer such services to other competing hotels. The study made use of survey for its research design and a sample size of …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 7, Issue 3, 2017 · pp. 1–6 Read article →