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Improving Service Quality of Hotel Business using Collective QFD and Signal to Noise RatioBy Amol Nayakappa Patil, Shankar P Hublikar, Loyd S Faria, Sohan S. Khadilkar
Abstract: In recent studies, it is found that tourism industry has become one of growing industry in the World. Ever growing tourism industry has a major contribution towards escalation of hotel business. Hotel business performance is essentially decided by customer satisfaction. Customer satisfaction is a key indicator and determined by customer expectation and perception towards services offered by hotel. This study focuses on Case Hotel in Goa, India. In recent years …
Published in OmniScience: A Multi-disciplinary Journal · Vol. 9, Issue 1, 2019 · pp. 34–41 Read article →