UI/UX
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A Study on Artificial Intelligence in UI/UX Design
Abstract: User interface/user experience (UI/UX) design plays a crucial role in shaping how users interact with and perceive digital platforms, as it directly influences usability, satisfaction, and overall engagement. In today’s rapidly advancing technological era, artificial intelligence (AI) has emerged as a transformative force across multiple industries, and UI/UX design is no exception. The integration of AI into UI/UX has fundamentally changed the way digital interfaces are conceptualized, designed, and delivered …
Published in Journal of Artificial Intelligence Research & Advances · Vol. 13, Issue 1, 2025 · pp. 46–51 Read article
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IntelliGaurd WebScan: Uncovering Dark Patterns on E-Commerce Websites
Abstract: Dark patterns are deceptive design elements that influence user behavior online, frequently with unexpected results that go beyond personal experiences. These deceptive methods unintentionally encourage excessive consumption, which can seriously impede sustainability initiatives. This paper presents IntelliGuard WebScan, a system created specially to identify and combat these dishonest strategies. Employing painstaking examinations and assessment of heterogeneous datasets and rigorous experimentation with multiple algorithms, among them a support vector classifier (SVC), …
Published in E-Commerce for Future & Trends · Vol. 11, Issue 3, 2024 · pp. 24–32 Read article