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    Library Services: Need of Marketing and Promotion

    Abstract: Libraries are the backbones of the any educational institute. Libraries are growing with the financial support of the parent institutions. They perform their duties and day to day life activities very effectively but now day’s new concept of library marketing & marketing and promotion of the service arises. For promotional of Library services it is very important to understand client needs. Plan service provision, available services and how effectively & …

    Published in Journal of Advancements in Library Sciences · Vol. 6, Issue 1, 2019 · pp. 312–314 Read article

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