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Methodology for Evaluating Driver’s Attitudes towards Transportation Demand Management Strategies in Lahore, PakistanBy M. A. Javid, T. Okamura, F. Nakamura, S. Tanaka, R. Wang
Abstract: The transportation demand management (TDM) strategies consider as an important tool to solve urban congestion related problems both in objective and subjective manner. This study attempted to explore attitudes of rickshaw, taxi, and truck drivers towards soft and hard strategies considering driver’s various lifestyles and attitudes. Structural equation modeling (SEM) technique used in order to predict driver’s behavior towards each specific TDM strategy using the behavioral theories as a frame …
Published in Recent Trends in Civil Engineering & Technology · Vol. 2, Issue 1-3, 2012 · pp. 78–92 Read article →